Hey everybody before we get started we have a live marketing workshop coming up April 5th,

April 5th, April 5th you fly in we have a big dessert that night where you get to meet all the other

business leaders who are going to be in your workshop then Monday morning we start the process of teaching you

about story and how to clarify your message. Tuesday afternoon you actually have

a clear brand script. You have seven areas of messaging. You have specific words that you use and can repeat over and over that will grow your business.

If you struggle with talking about your business in such a way people listen, the workshop is coming up here in Nashville, Tennessee,

April 5, 6, and 7. The second half of Tuesday gets even better, we actually take

those words and we put them into a sales funnel on paper that you can then hand to a

designer or to your marketing department and they can create for you specifically

designed to make all of your money back tenfold that is whatever you paid for the workshop and the

flight and the hotel. We have designed this workshop so you leave with something that

will make a ten X return on your investment. Find me any other workshop or conference that does that. It works,

it's worked for thousands and thousands of businesses, it will work for you. If you want to

register for the Story Brand live marketing workshop, go to Story Brand.com and register today.

Go to Story Brand.com.

Now, on with the podcast. Welcome to the Building of Storybrand Podcast

where we believe if you confuse you'll lose noises at the

enemy and creating a clear message is the best way to grow your business.

I'm your host Donald Miller.

I'm joined by my co-host Dr. J.J.

Peterson, hi, J.J.

Hello, Don.

...