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I'll Drink to That! Wine Talk

19: Michael Wheeler

I'll Drink to That! Wine Talk

Levi Dalton

Sonoma, Levi Dalton, Australia, Napa Valley, Austria, Author, Piemonte, Tuscany, Winemaker, Germany, Loire Valley, Food, Portugal, Hobbies, Champagne, Spain, White Wine, Bordeaux, Red Wine, Vineyard, Journalist, Personal Journals, Arts, Leisure, Society & Culture, Feedpodcast, Restaurant, Grape, Burgundy, Terroir, Interview, Sicilia, Conversation, Sommelier, Wine, Wine Business

4.81K Ratings

🗓️ 28 August 2012

⏱️ 55 minutes

🧾️ Download transcript

Summary

Michael Wheeler is a partner in wine distributor MFW Wine Co., which is based in New York, and also PDX Wines, which is based in Oregon.

Michael chats about his long history in the wine distribution and importation businesses.


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Transcript

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0:00.0

I'm Levy Dalton and this is all drink to that where we get behind the scenes of the wine business. Oh, On the

0:25.0

show today Michael Wheeler, the man, the myth, the anti-spoof crusader, a deep, deep history with the East Coast distribution importation scene but also now on the

0:37.4

West Coast he's repping Folk and Wheeler back here and doing some work out there let's see what he has to say about what he's up to.

0:45.0

We're here today with Michael Wheeler, good friend, inspiration, all around good guy.

0:52.0

Mike, what brings you to town? I'm starting a new company called

0:57.0

MFWY Company, it opened in June with Mike Folk, ex-top Guy at Polanner selections.

1:03.8

Congratulations.

1:04.8

Thank you.

1:05.8

It's very exciting.

1:06.9

So what is that history a little bit?

1:08.8

I mean, how did things get started for you in New York?

1:13.4

For me in New York, truthfully, I met a fashion model on Grateful Dead Tour, summer 83.

1:19.5

She and I got to be friendly and asked me if I wanted to move to Paris for a month and I was like,

1:25.0

okay. So I spent the month in Paris and then we decided to stay together so I applied for a job at the D.

1:33.2

Stocklin Wine Company and 178 Madison Avenue.

1:36.0

Didn't the guy have like three names or something?

1:37.8

Didn't you tell me one time?

1:38.8

Oh yeah, this is so funny.

1:40.4

Here I am on the phone with the guy guy I had already had a long time in the wine business

1:45.5

I was already eight years working for a place in Massachusetts back in the golden days

1:50.8

started in 76 so we had so much wine, so much wine knowledge,

1:56.2

we drank everything.

...

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