19: Lead with a concise financial story, follow up with your passion
Build With Rob
Rob Dyrdek
5.0 • 636 Ratings
🗓️ 6 September 2021
⏱️ 57 minutes
🧾️ Download transcript
Summary
Machine Method Phase: DISCOVERY
It should be no surprise that investors are putting money into your company in order to realize a return. While your passion and creativity is what got you here, those alone are not going to get you to the next level. You need to tell a clear financial story to your potential investors about how your company will generate them a return. By all means, infuse that story with passion and creativity, but be realistic and concise about the path to liquidity first and foremost.
In the second part of the episode, Rob talks with three aspiring Do-Or-Diers that sent in pitch videos and gives them advice to bolster their entrepreneurial endeavors. In a surprise twist, he has an offer for one of them.
Transcript
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| 0:00.0 | Welcome to Build with Rob. |
| 0:04.6 | I am Rob Deerdeck, founder and CEO of the Deerdeck Machine, a one-of-a-kind venture creation studio where we systematically fuse art, science, and magic to manufacture amazing companies. |
| 0:18.7 | This is a show where we profile all aspects of our process we call |
| 0:23.8 | the machine method. And this week, we are deep in the discovery phase. As part of the discovery |
| 0:30.3 | phase, we take on pitches from people throughout the world, through our website, always |
| 0:36.6 | searching for different opportunities in many |
| 0:39.3 | different ways. |
| 0:40.2 | But for the most part, it takes a lot for us to find something that we really like. |
| 0:45.6 | And sometimes these entrepreneurs and aspiring do-or-dires really, really have cool ideas that |
| 0:52.9 | I want to connect with them and give them advice and help them |
| 0:56.2 | and give them the knowledge that I have to help them shape their ideas and potentially |
| 1:02.2 | evolve them into more investable businesses. And in this episode, we got a handful of great |
| 1:09.5 | entrepreneurs and with some great questions that |
| 1:12.6 | that really, you know, if I can be, you know, like a rich uncle, I'm like your mentor, you know, |
| 1:19.1 | how can I use my experience to help you? You know, and one thing that I've been thinking about |
| 1:24.6 | a lot lately is, is how people approach getting investment capital. |
| 1:30.1 | And I like to say money loves clarity. |
| 1:34.4 | And what do I mean by that? |
| 1:36.0 | I mean that when someone is investing in you, they are investing in you with the hope of creating a return on their investment. |
| 1:44.9 | They are looking to make money from investing in you. |
| 1:49.1 | And the clear that path to a return on that capital is for them, the more likely they are |
| 1:55.7 | to invest. |
... |
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