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Can you guess the cost of a 30-second Super Bowl ad in 2026? My mind goes straight to $5 to $7 million, but I might be wrong. Okay, I don't hate the guess. I have every single year from 1967 up until this current year, 26. Are you going to make me guess every single year? No, no, no. But we did this a few years ago,

and I think it was around 2020, 2021. Do you remember how much it costed that year? Maybe that's why I'm saying it's like $5 to $7 million or is that too high? Okay. In 2020, when we did our first video on this, it cost $5.6 million for 30 seconds. I'm right in the range. I'm right there. In 1967, guess how much a 30 Second Super Bowl commercial was.

Am I crazy for $7? million dollars for 30 seconds. I'm right in the range. I'm right there. In 1967, guess how much a 30

second Super Bowl commercial was? Am I crazy for saying like $10,000? Does that seem right? You're not

crazy. It's a little bit more than that, but you want to take another shot at it? Let's go $50,000.

Okay. It was $42,000. So $42,000 in 1967, 2020, it's $5.6 million.

Someone do the math, calculate the increase.

It's a lot.

It's a big increase.

So from 1967 to 1980, it went up to 222K.

Still a quarter of a million, basically.

Another 10 years, it went up to 700K.

Then 2005, it went up to 2.4 million. 2010, it went up to 3 million. 2015, 4.25 million, 2025.6 million. And then 2026, how much do you think it costs? How much did you say in 2025? 2025 is 7.5 million. And 2026 is... I'm going to say it's even higher. I'm going to say we approach the eight. Let's go $8.2 million. 2026, a 30 second Super Bowl ad costs $8 million. $8 million on the dock. And I was talking about this with one of our friends the other day. They said we should get a one second Super Bowl ad and we still did the math and it's six and it's six figures how

much has it come out to do you know eight million divided by 60 divided by 30 aren't we doing 60 second ad

30 second ad 8 million divided by 30 so for a one second super bowl commercial it's 266000

are you sure you're doing that math right don't you have to it by 60 and then multiply it by 30? Because then you get the per second price. And then you multiply it's a 30 second Super Bowl ad. Oh yeah, you're right. Okay. It's very simple. I'm over complicating it. You're super overcomplicating. I don't even think I'm right. No, it's 30 seconds divided by $8 million.

Because that's the price for 30 seconds.

So that makes a lot sense.

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