#185: Shelle Rose Charvet—How to Learn What Your Customers Want (And Make More Money)
The StoryBrand Podcast
StoryBrand.com
4.7 • 2K Ratings
🗓️ 27 January 2020
⏱️ 41 minutes
🧾️ Download transcript
Summary
Have you ever wished you could just read your customers' minds and know exactly how to sell them your product? Spoiler alert: telepathy is impossible, but today's guest has a formula that can get you pretty close. Shelle Rose Charvet is the author of Words that Change Minds and she knows how to figure out what customers want. If you've ever struggled with sales, negotiation, or communication in general, her 14-part framework is here to help!
Transcript
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| 0:00.0 | Hey, before we jump into today's episode, I have some really exciting news. |
| 0:03.7 | So at StoryBand, we've worked with thousands of companies and business leaders who tell me all the time. |
| 0:08.8 | JJ, I understand the power of the Story Brand framework. |
| 0:12.4 | My customer is the hero, I'm the guide of the story brand framework my customer is the hero I'm the guide I get it but what I really need is for someone to help me take the framework and put it into a full marketing plan that makes my business more money and that's why I'm excited to announce that Don and I have co-authored a book |
| 0:26.0 | that will show you how to create a foolproof marketing plan for your business. |
| 0:31.0 | The book is called Marketing Made Simple and it will officially |
| 0:34.2 | be released on March 17th but the exciting thing is you can pre-order it now on |
| 0:38.8 | Amazon. This book it will walk you through step by step how to create a five-part sales funnel for |
| 0:44.8 | your business. |
| 0:45.8 | It's the same marketing plan that we've taught thousands of businesses to create with our |
| 0:50.0 | Story Brand Live workshops. |
| 0:51.8 | So now we're showing you how to create a sales funnel for |
| 0:55.0 | your business that you can immediately implement to grow your revenue. Marketing Made Simple |
| 0:59.7 | will be available on March 17th, but you can pre-order your copy now. Just go to Amazon.com or wherever |
| 1:06.9 | you buy books online. Welcome to the Building a Story Brand podcast where we believe if you can fuse |
| 1:19.1 | you'll lose. Noise is the enemy and creating a clear message is the best way to grow your business. |
| 1:24.6 | I'm your host Donald Miller. |
| 1:25.8 | I'm joined by my co-host Dr. J. J. J. J. J. J. |
| 1:29.7 | question for you? |
| 1:30.8 | Answer. |
| 1:31.5 | What is your favorite color and why ooh my newest favorite color is |
| 1:37.1 | green stop okay j jay jay j because you use the word, let me tell you some things about you. |
... |
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