This is David Birkis, author of Friend of a Friend,

Understanding the Hidden Networks

that can transform your life and career

and you are listening to the marketing book

podcast by my friend Douglas Birdette.

Welcome to the Marketing Book Podcast, helping you keep up with the smartest in the quickly changing field of modern marketing.

And now here's your host, Douglas Birdette.

Hello, thanks for joining me on the Marketing Book Podcast, which was named by LinkedIn as one of

10 podcasts that will make you a better marketer. My goal for this podcast is to help you

discover the smartest ideas behind what's actually working in the quickly changing

field of modern marketing and sales. Don't worry about taking notes.

You can find links to everything linkable in this episode's show notes

at marketingbook podcast.com.

And since you're a listener to the marketing book podcast,

if I can recommend a specific marketing or sales book or some other helpful resource that I know of for

whatever situation you find yourself in just connect with me on LinkedIn

where we can chat and I'll try to point you in the right direction.

This episode of the Marketing Book Podcast is sponsored by Content Marketing World 2018 in Cleveland

this September.

I'm going to be there.

How about you? Content Marketing world is a wonderful event where you can learn and

network with the best and brightest in the content marketing industry, including several authors

...