You're listening to the Joe Gardner Show, the podcast all about gardening, where we cover

everything you need to know to grow like a pro, no experience required.

And now here's your guide, National Gardening Television Host, and the Joe Behind Joe Gardner,

Joe Lampel.

Hi everybody, it's Joe Lampel, the Joe Behind Joe Gardner, and welcome to the Joe Gardner

Show.

Today's podcast is the first in a series I plan to do periodically featuring small businesses

involved in gardening or horticulture or small-scale farming, something like that.

Some sort of connection to the topics that we cover on the show, but from the unique

perspective of that small business founder or entrepreneur who started and is actively

working in the company.

And my hope for doing this and more of these features is to shine the light on those

courageous individuals who do their tireless work and their small businesses that in some

way serve this passion and or profession that we love with gardening or organic growing

or farming or seed starting or whatever it may be.

So today it's the first of those featuring Bridgette Pena, she's the founder and owner

of San Diego Seed Company, the only certified organic urban seed producer specializing

in regionally adapted seeds.

Now in the likelihood that you don't live or garden in that region of the country, don't

tune out or discount this information because it's a great story no matter where you live.

What makes this episode unique and for the small business features to come, we get an intimate

look into some of what is involved in starting and running a small company in this category

...