181. The Bridge of Consumer Trust
The Kristen Boss Podcast
Kristen Boss
4.9 • 751 Ratings
🗓️ 18 September 2023
⏱️ 16 minutes
🧾️ Download transcript
Summary
Social media serves as a vital tool in the realm of social selling. Still, it frequently raises questions among social sellers about the optimal strategies and how to navigate the constantly shifting terrain. Social selling is more than just offering products—it's about constructing a sturdy bridge of trust.
Kristin explores the essential strategies and invaluable insights that can pave your way to success and ultimately impact your social selling business through the power of social media.
Let's look at a few highlights:
- It's not just about selling but building a relationship based on trust and credibility.
- One common mistake in social selling is focusing solely on your products. Trust goes beyond that. It's about positioning yourself as a reliable source of information and assistance. Share your knowledge, experiences, and insights.
- Trust isn't given; it's earned. Multiple referrals are your path to building trust. One good referral sets the bar for your credibility. When customers have a positive experience, they return again and again.
- Offer solutions to problems, share valuable content, and engage in meaningful conversations.
Social selling is about more than products; it's about building trust. By focusing on converting, engaging, and sharing valuable content, offering examples, and leveraging the power of referrals, you'll build a bridge of consumer trust that strengthens your relationship with your audience. Trust is the currency of social selling, and with patience and authenticity, you can watch your social selling business thrive.
Introducing the Social Selling Leadership School: A 12-week Advanced Leadership Certification program for Network Marketers. This program was designed to give you everything you need to be a confident and transformational coach for the people you serve and help your team get massive results. This is the ONLY Coaching Certification program built specifically for the social selling market. Find out more and join the waitlist here!.
Thanks for listening! Do you have a question about network marketing? Kristen can help! Drop your question here, and she just might answer it live on the podcast: https:/Kristenboss.com/question
Connect with Kristen:
If you're ready to learn the simple process of running your social selling business online, you have to check out Kristen's live group coaching program! The Social Selling Academy: www.thesocialsellingacademy.com
Transcript
Click on a timestamp to play from that location
| 0:00.0 | Hey there. I know if you're like a lot of my listeners, you're listening here week after week, |
| 0:09.5 | maybe binging my podcast and trying to take all the notes and really implement it into your |
| 0:14.5 | business. But here's the thing. There's something between knowing what to do and actually doing |
| 0:19.1 | and following through and trying to piece everything |
| 0:21.3 | together on your own. Well, you don't have to do that. I don't want you struggling any more than you |
| 0:25.3 | have to be, which is why I want you to check out the hub. The hub is the ultimate place for you |
| 0:29.5 | to learn the foundational habits and skills, such as connecting, building relationships, |
| 0:34.3 | writing content, and how to sell without filling icky in the online space. |
| 0:38.4 | It is the ultimate place for you to learn the sustainable habits and business skills in the |
| 0:42.8 | social selling space. The other offer you need to look at is if you are ready to expand into |
| 0:47.5 | your cold market, grow your audience, learn the skills of lead generation, talking to a target |
| 0:52.3 | market, and learn sustainable business strategies |
| 0:54.6 | that really are evergreen, no matter what business model you're in, you're going to want |
| 0:58.6 | to check out the Social Selling Academy. The links are in the show notes. Of course, we have all |
| 1:02.5 | kinds of testimonials because I've helped thousands of students just like you. So be sure to |
| 1:06.6 | check that out. Now, back to the show. |
| 1:32.3 | Thank you. that out. Now, listening to the unknown. |
| 1:38.3 | You are listening to the Christenbas podcast. |
| 1:41.3 | I'm your host, Kristen Boss. As a best-selling author and performance coach, I'm on a mission to share about |
| 1:45.2 | sustainable and purposeful approaches to both business and life. Each week, I bring relevant |
| 1:50.6 | topics that I believe are necessary to create a life of purpose, significance, and meaning. |
| 1:56.9 | Entrepreneurship is about so much more than growing your bottom line. It's about who you are becoming in the process and building a life that is truly extraordinary. |
... |
Please login to see the full transcript.
Disclaimer: The podcast and artwork embedded on this page are from Kristen Boss, and are the property of its owner and not affiliated with or endorsed by Tapesearch.
Generated transcripts are the property of Kristen Boss and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.
Copyright © Tapesearch 2026.