Welcome back to Cortex. In this episode at the State of the Workflow series, I'm joined by Marquez

Brownlee. Marquez has been producing tech focus videos on his YouTube channel, MKBHD, for over 17 years and now

sits at over 20 million subscribers. Marquez's product reviews are an incredibly important part of the launch

of many consumer

tech products. Over the course of this series so far, there's been a thread that keeps popping

up that is of great interest to me and I'm focusing on it more and more and that is the idea

of influence. The people that I've gotten to speak to, they're all very influential in the

worlds in which they operate in, whether

that's amongst the audience that they've made for themselves, or outwardly with the companies

that they cover. And for me, in the world of consumer technology, there is nobody more influential

than Marquez Brownlee. What Marquez thinks matters. And I want to know what goes in to making these videos.

How does Marquez structure his opinions?

How does he produce videos consistently at the quality that he does?

How has his team grown to help him do it?

And also how someone of his notoriety, his fame, his success continues to operate online. But before we get to the interview,

I want to mention for the last time that you can get 20% off an annual Moortex subscription,

but going to Getmoretext.com and using the code 2025 holidays at checkout. So if you

stop right now and go sign up, you'll get the entire conversation with no advertising

interruptions.

That's get more text.com and use the code 2025 holidays at checkout.

But I'll talk more about that later.

For now, please enjoy my conversation with Marquez.

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