#174: Allison Fallon—The Life-Changing Magic of Telling Your Own Story

Business Made Simple with Donald Miller

Business Made Simple

Entrepreneurship, Businessmadesimple, Marketing, 474622, Storybrand, Brand, Bms, Business, Story, Bmsu, Storytelling

4.8 • 2K Ratings

🗓️ 13 May 2024

⏱️ 33 minutes

🔗️ Recording | iTunes | RSS

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Summary

Are you tired of superficial connections and quick fixes in a world that seems to prioritize them? Many of us crave deeper meaning and genuine interactions, but often find ourselves detached from our own stories and the profound impact they can have on shaping who we are and how we relate to others. Can reconnecting with your own story change how you see yourself and improve your relationships with others?

In this week’s episode, host Donald Miller is joined by Allison Fallon, author of Write Your Story: A Simple Framework to Understand Yourself, Your Story, and Your Purpose in the World. Fallon shares how writing and sharing your personal story can improve your emotional, mental, and even physical health. Her insights, drawn from her book and supported by research, show how personal stories can promote personal growth and build stronger relationships. Tune in and learn how to leverage the power of storytelling to redefine your life and deepen your connections.

For more on Allison and to buy her book, visit WriteYourStory.com.

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Transcript

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0:00.0	One important reason to write your story is it teaches you how to command human
0:04.6	attention and when you can command human attention you get to make a
0:08.2	contribution to the world.
0:12.0	Welcome to the Business Made
0:14.1	Soapel Podcast brought to you by the HubSpot Podcast network.
0:16.9	I am your host Donald Miller. You've heard me say a million times
0:21.0	don't tell your story invite customers into a story. Your story is not
0:25.5	important and no reason to tell it and I'm here to tell you right now that is a
0:30.4	half truth. If you're trying to focus on your customer and their story and their needs,
0:35.6	your story doesn't really matter.
0:37.0	However, after that person sort of chooses you as their leader,
0:40.8	chooses your product, they actually are curious about your story and they
0:44.9	turn on and they go, wow that was amazing. Thank you so much. Tell me about yourself and
0:48.6	now you have earned the right to be heard. So today we're going to talk about why you should tell your story, when you
0:54.4	should tell your story, and most importantly how you should tell your story. My guest today
0:59.6	is an old friend, Allison Fallon. She has a book out called Write Your Story.
1:04.2	If you've ever wanted to tell your story, this is your episode. Finding a service solution that helps you keep customers happy can feel impossible.
1:18.0	It's like trying to remember the name of that guy you literally just met at a networking event.
1:22.0	Pretty sure it was either Steve or Jim.
1:25.0	Either way, HubSpot's all new Service Hub
1:27.5	can help, at least with the service solution part.
1:30.1	It brings service and success together on one powerful platform with an AI-powered help desk and
	...

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