Hi, this is John Asher, author of Closed Deals Faster, the 15 shortcuts of the Asher Sales

Method, and you are listening to the Marketing Book Podcast.

Welcome to the Marketing Book Podcast, helping you keep up with the smartest thinking in the quickly

changing field of modern marketing.

And now here's your host, Douglas Burdett.

Hello, thanks for joining me on the Marketing Book Podcast, which is named by LinkedIn as one of

10 Podcasts that will make you a better market. My goal for this

podcast is to help you discover new ideas about what's actually working in the

quickly changing field of modern marketing and sales. Don't worry about taking

notes so you can find links to everything

linkable in this episode's show notes at marketingbook podcast.com. And since

you're a listener to the marketing book podcast, if I can recommend a

specific marketing or sales book or some other helpful

resource that I know of for whatever situation you find yourself in, just connect with

me on LinkedIn where we can chat and I'll try to point you in the right direction.

Also I'd like to thank our sponsor Blinkist.

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Several of the books featured on the marketing book podcast are on Blinkist. You can sign up for free at blinkist.com

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