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SaaS Interviews with CEOs, Startups, Founders

1683 Why He Used Affiliates To Get First $20k in MRR

SaaS Interviews with CEOs, Startups, Founders

Nathan Latka

Ceo, Entrepreneurs, Founders, Software, Business, Entrepreneurship, Saas, Startups

4.6683 Ratings

🗓️ 3 March 2020

⏱️ 14 minutes

🧾️ Download transcript

Summary

Justin Burns is a serial entrepreneur who with just a few hundred dollars and no college degree when he got started and launched his second SAAS platform Miestro- An online course platform that allows for course creators to get their course up fast.
 

 

Transcript

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0:00.0

Justin Burns launched Maestro, helping instructors launch their courses fast.

0:03.6

Or 200 customers paying 100 bucks month, doing about 20 grand per month right now on revenue.

0:08.1

70% of that customer base has come through affiliate webinars where he pays affiliates a 30% kickback in perpetuity.

0:13.8

They're doing, again, 20 grand a month right now.

0:15.5

Sorry, they've raised 20 grand as well.

0:17.6

So basically bootstrap, you know, profiting right now.

0:20.2

Call it a couple,

0:25.2

a couple grand per month. They've got six people in remote locations, about 5% revenue churn per month as he looks to scale the company. Maybe go raise a couple hundred thousand

0:28.9

grand. Hello, everybody. My guest today is Justin Burns. He's a serial entrepreneur who with,

0:33.9

with just a few hundred bucks and no college degree got started and launched his second

0:37.7

SaaS platform called Maestro, an online course platform that allows for course creators to get

0:41.9

their course up fast. Justin, are you ready to take us to the top? Let's do it. All right, man,

0:46.9

talk to me about Maestro. What's the company doing? How do you make money? Yeah, so Maestro is a SaaS

0:52.1

company. We make money by charging people per month to create their

0:56.6

courses and pretty much it allows for people to get their courses up in a matter of minutes.

1:01.9

That's our bold claim. So interesting. And so what do you, on average, what do you charge per

1:06.5

month for this? So on average, our average user is paying around 100 bucks a month.

1:12.4

Okay. And look, I mean,

1:15.9

so I've interviewed a bunch of people kind of in this space and the problem is always churn,

1:19.7

because it's out of your control. Like if people don't invest in creating content to upload to your platform, you're screwed and eventually they stop paying you. So how do you

1:23.7

make sure that doesn't happen? Yeah. So we actually just experienced like, you know, the turn issue.

1:30.2

So what we're doing right now is we're really trying to tackle the biggest issue that we've

...

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