168. RE-AIR Passive vs. Active Selling
The Kristen Boss Podcast
Kristen Boss
4.9 • 751 Ratings
🗓️ 19 June 2023
⏱️ 30 minutes
🧾️ Download transcript
Summary
No one ever said network marketing was going to be easy. But some people in this industry think that by just setting up a website and building a funnel, they’ll have to fight off new customers with a stick. Unfortunately, that’s not the case. When you’re first starting out, your number one job is to generate revenue. You can’t sit around expecting people to show up on their own.
These are actually two totally different selling types known as active and passive selling. And this week, Kristen is going to explain to you where each type of selling fits in based on where you are in your business.
Here are a few takeaways:
- Run down of the differences between passive and active selling
- What happens when you jump into passive selling too soon in your business
- Examples of active selling that can get you back into practice
- The importance of engagement with your audience in the active selling phase
- How to know when it’s time to move into passive selling
If you’re in the early phases of your business or not yet meeting your revenue goal, it can be tempting to jump the gun into the passive selling phase. But the easiest way to get where you want to be is to ramp up your active selling. Engaging with your audience in an authentic way will grow your audience and, eventually, your bottom line. Stay consistent, friends!
Introducing the Social Selling Leadership School: A 12-week Advanced Leadership Certification program for Network Marketers. This program was designed to give you everything you need to be a confident and transformational coach for the people you serve and help your team get massive results. This is the ONLY Coaching Certification program built specifically for the social selling market. Find out more and join the waitlist here!.
Thanks for listening! Do you have a question about network marketing? Kristen can help! Drop your question here, and she just might answer it live on the podcast: https:/Kristenboss.com/question
Connect with Kristen:
If you're ready to learn the simple process of running your social selling business online, you have to check out Kristen's live group coaching program! The Social Selling Academy: www.thesocialsellingacademy.com
Transcript
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| 0:00.0 | Hey there. I know if you're like a lot of my listeners, you're listening here week after week, |
| 0:09.5 | maybe binging my podcast and trying to take all the notes and really implement it into your |
| 0:14.5 | business. But here's the thing. There's something between knowing what to do and actually doing |
| 0:19.1 | and following through and trying to piece everything |
| 0:21.3 | together on your own. Well, you don't have to do that. I don't want you struggling any more than you |
| 0:25.3 | have to be, which is why I want you to check out the hub. The hub is the ultimate place for you |
| 0:29.5 | to learn the foundational habits and skills, such as connecting, building relationships, |
| 0:34.3 | writing content, and how to sell without filling icky in the online space. |
| 0:38.4 | It is the ultimate place for you to learn the sustainable habits and business skills in the |
| 0:42.8 | social selling space. The other offer you need to look at is if you are ready to expand into |
| 0:47.5 | your cold market, grow your audience, learn the skills of lead generation, talking to a target |
| 0:52.3 | market, and learn sustainable business strategies |
| 0:54.6 | that really are evergreen, no matter what business model you're in, you're going to want |
| 0:58.6 | to check out the Social Selling Academy. The links are in the show notes. Of course, we have all |
| 1:02.5 | kinds of testimonials because I've helped thousands of students just like you. So be sure to |
| 1:06.6 | check that out. Now, back to the show. |
| 1:32.3 | Thank you. that out. Now, listening to the unknown. |
| 1:38.3 | You are listening to the Christenbas podcast. |
| 1:41.3 | I'm your host, Kristen Boss. As a best-selling author and performance coach, I'm on a mission to share about |
| 1:45.2 | sustainable and purposeful approaches to both business and life. Each week, I bring relevant |
| 1:50.6 | topics that I believe are necessary to create a life of purpose, significance, and meaning. |
| 1:56.9 | Entrepreneurship is about so much more than growing your bottom line. It's about who you are becoming in the process and building a life that is truly extraordinary. |
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