This episode of Reason to Be cheerful is brought to you by the Financial Times.

I'm going to give you a special URL to give you 50% of an annual digital subscription in a minute.

And I definitely recommend taking it up.

I find the FT is a great place to make sense of today's big global challenges like geopolitics, inflation, the climate crisis.

The journalism is fantastic.

And it's especially good at exploring how issues connect and intersect in often quite complex ways.

And then what that means for our lives and careers.

I've really been enjoying the writing on tech recently.

There was a brilliant feature on the global microchip race.

So I knew nothing about this.

The semiconductor market is expected to be a trillion dollar industry by 2030.

So this is huge.

And it's currently dominated by Asian countries in the United States.

But Europe has all these ambitions to increase its share of that.

And this feature really gets into all the maneuvering and playing catch up that that is going to require.

And something the FT do really well actually is bring the data to life with infographics and illustration.

I'm going to give you that link I mentioned.

You need to visit FT.com forward slash reasons to read free articles and say 50% on an annual digital subscription.

That's FT.com forward slash reasons.

This is reasons to be cheerful with Ed Milliband and Jeff Lloyd.

Hello, hello, how are you?

I'm fine. I'm fine.

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