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Side Hustle School

#1644 - Failure Friday: Antiracism Interest Grows, But What Do Clients Want?

Side Hustle School

Chris Guillebeau

Entrepreneurship, Entrepreneurship,, Careers, Small Business, Business, Side Hustle

4.73.3K Ratings

🗓️ 2 July 2021

⏱️ ? minutes

🧾️ Download transcript

Summary

In this week’s Failure Friday segment, we hear from the founder of an agency that supports workplace inclusion and antiracism. Her business experienced major growth in the past year—but clients aren’t always sure what they really want.  

Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. 🎧

Show notes: SideHustleSchool.com

Email: team@sidehustleschool.com

Be on the show: SideHustleSchool.com/questions

Connect on Twitter: @chrisguillebeau

Connect on Instagram: @193countries

Visit Chris's main site: ChrisGuillebeau.com

If you're enjoying the show, please pass it along! It's free and has been published every single day since January 1, 2017. We're also very grateful for your five-star ratings—it shows that people are listening and looking forward to new episodes. 😎 🙏🏼 

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Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week.


Show notes: SideHustleSchool.com

Email: team@sidehustleschool.com

Be on the show: SideHustleSchool.com/questions

Connect on Instagram: @193countries

Visit Chris's main site: ChrisGuillebeau.com

Read A Year of Mental Health: yearofmentalhealth.com


If you're enjoying the show, please pass it along! It's free and has been published every single day since January 1, 2017. We're also very grateful for your five-star ratings—it shows that people are listening and looking forward to new episodes. 😎 🙏🏼 


Hosted on Acast. See acast.com/privacy for more information.

Transcript

Click on a timestamp to play from that location

0:00.0

I really important things you remember in business and life is that what people want and

0:10.5

what they say they want is sometimes different.

0:13.4

All right?

0:14.4

It's not as simple as just asking people, hey, what do you want?

0:17.4

And then I'll find a way to give it to you.

0:19.2

It's more like understanding what they want and then finding a way to give it to them.

0:23.6

So sometimes as well, when you are dealing with more than one person, like with a company,

0:28.2

there can be a lack of alignment because one person says one thing, but then you discover

0:32.1

they don't speak for all the decision-makers.

0:35.0

That's what today's episode is all about.

0:36.4

And this is part of our Failure Friday series.

0:39.0

It's a collection of short stories all about mistakes, missteps, disasters, and of course,

0:43.2

failure.

0:44.2

Often, failure is a precursor to success.

0:46.4

But I really wanted to focus these segments on what goes wrong and then how do you respond

0:51.5

and adapt to it when that occurs.

0:53.8

And just like I throw back Thursday segment, you will hear directly from side-asslers

0:56.6

who have struggled in some way, like all of us have struggled, but they're being very honest

1:00.9

and candid and vulnerable.

1:01.9

And I very much appreciate that.

1:03.5

So they'll tell you a short story of something that went wrong.

1:06.4

Today's comes from Dr. Akila Kadeh.

...

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