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Side Hustle School

#1641 - Social Studies Teacher Gains 1.5 Million TikTok Followers

Side Hustle School

Chris Guillebeau

Business, Side Hustle, Entrepreneurship,, Careers, Entrepreneurship, Small Business

4.73.3K Ratings

🗓️ 29 June 2021

⏱️ ? minutes

🧾️ Download transcript

Summary

When a teacher looks for a way to connect with her students during lockdown, she starts her own TikTok account and goes to the head of the class with her viral videos.  

Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. 🎧

Show notes: SideHustleSchool.com

Email: team@sidehustleschool.com

Be on the show: SideHustleSchool.com/questions

Connect on Twitter: @chrisguillebeau

Connect on Instagram: @193countries

Visit Chris's main site: ChrisGuillebeau.com

If you're enjoying the show, please pass it along! It's free and has been published every single day since January 1, 2017. We're also very grateful for your five-star ratings—it shows that people are listening and looking forward to new episodes. 😎 🙏🏼 

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Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week.


Show notes: SideHustleSchool.com

Email: team@sidehustleschool.com

Be on the show: SideHustleSchool.com/questions

Connect on Instagram: @193countries

Visit Chris's main site: ChrisGuillebeau.com

Read A Year of Mental Health: yearofmentalhealth.com


If you're enjoying the show, please pass it along! It's free and has been published every single day since January 1, 2017. We're also very grateful for your five-star ratings—it shows that people are listening and looking forward to new episodes. 😎 🙏🏼 


Hosted on Acast. See acast.com/privacy for more information.

Transcript

Click on a timestamp to play from that location

0:00.0

Tiktok has nearly 100 million monthly active users in the United States alone.

0:11.0

It is a crazy phenomenon.

0:12.3

I'm actually not one of those monthly active users myself, although I do enjoy watching

0:17.3

some TikTok videos.

0:18.3

I just don't really post there.

0:20.2

That's partly because unlike a lot of other social media platforms, Tiktok skews to a much

0:25.1

younger crowd with the vast majority of its user base under 25 years old.

0:30.7

Sometimes it seems even much younger than that.

0:32.7

But as I said, it's definitely a phenomenon, for sure.

0:35.1

So when a teacher, this is our story today, by the way, when a teacher looks for a way

0:39.4

to connect with her students during lockdown, she starts her own Tiktok account and goes

0:44.1

to the head of the class with viral videos.

0:47.1

Now, she now has more than a million followers, actually 1.5 million and counting, and she

0:52.8

is Tiktok famous, which is a real thing.

0:55.3

By the way, I'm not actually being sarcastic.

0:56.9

Tiktok famous is a real thing.

0:59.4

Some Tiktok celebrities become actual celebrities.

1:02.0

But how does this attention translate to money?

1:04.3

Now, that is one of the fascinating parts of Tiktok for this generation X or here, because

1:09.1

it is a little bit different from so many other social networks in terms of, oh, if I get

1:13.5

a million followers, how do I then monetize that?

1:17.6

That's what we'll look at in this story.

...

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