#164: Stories and the Customer Experience with Gabrielle Dolan

The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX

The Agile Brand

Business, Marketing

4.9 • 113 Ratings

🗓️ 10 August 2021

⏱️ 27 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Today we’re going to talk about the power of customer and employee stories to create great customer experiences. To help me discuss this topic, I’d like to welcome Gabrielle Dolan, Speaker, Founder Jargon Free Fridays, and author of the book Magnetic Stories.

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Transcript

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0:00.0	At Barclays, we're here for the land of football.
0:05.0	We're here for the Premier League.
0:08.0	And the Barclays Women's Super League.
0:11.0	We're here for the football charts.
0:14.0	For giving more girls a chance.
0:17.0	We're here for the grassroots and all the muddy boots.
0:22.0	From schools to stadiums, we're here for it all.
0:27.0	Barclays, here for the land of football.
0:31.0	Hi, this is Greg Kielstrom.
0:33.0	Welcome to season three of Agile World,
0:35.0	where we discuss customer and employee experience,
0:38.0	organizational and workforce transformation,
0:40.0	and how business can adapt and continually improve in an Agile age.
0:44.0	The Agile World podcast is brought to you by TechSystems,
0:47.0	an industry leader in full stack technology services,
0:50.0	talent services, and real world application.
0:53.0	For more information, go to techsystems.com.
0:56.0	To read more about the topics discussed in the show,
0:59.0	you can go to my website at theagile.world
1:01.0	and read my latest articles or get a copy of my latest book,
1:04.0	The Agile Workforce, now available on Amazon and other retailers.
1:08.0	My name is Greg Kielstrom and I'm the host of the Agile World podcast.
	...

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