#164-Pricing 101: Common mistakes, pricing increases & balancing

Thriving Stylist Podcast

Britt Seva

Stylist, Business, Hair, Hairstylist, Marketing, Salon, Careers, Businessbuilding

4.7 • 2K Ratings

🗓️ 1 February 2021

⏱️ 20 minutes

🔗️ Recording | iTunes | RSS

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Summary

Can you believe that I’ve never done an episode focused on pricing before on this podcast? My team and I couldn’t either! That is why today I’m bringing you Pricing 101, where I reveal the do’s, the don’ts and the clear-cut rules on how, when and why to increase your prices. Pricing is a highly complex topic, so I want to give you all the steps and tools you’ll need to do it the right way!

If you’re not already following us on Instagram, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials and amazing breakthroughs from my audience. You’re not going to want to miss out on this!

Learn more at: https://thethrivingstylist.com/podcast/164

Transcript

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0:00.0	Do you feel like you were meant to have a kick-ass career as a hairstylist?
0:05.6	Like you got into this industry to make big things happen? Maybe you're struggling to
0:10.0	build a solid base and want some stability. Maybe you know social media is
0:13.8	important but it feels like a waste of time because you weren't seeing any
0:16.8	results. Maybe you've already had some amazing success but are craving more.
0:20.8	Maybe you're ready to truly enjoy the freedom and flexibility
0:24.4	this industry has to offer. Cutting and coloring skills will only get you so far,
0:29.0	but to build a lifelong career as a wealthy stylist, it takes business skills and a serious
0:34.1	marketing strategy. When you're ready to quit just working in your business and
0:37.9	start working on it, join us here where we share real success stories from
0:41.5	real stylists. I'm Brit Civa, social media and
0:44.4	marketing strategies just for hairstylists, and this is the Thriving Stylists
0:47.9	podcast. What is up you guys and welcome back to the thriving stylist podcast? I'm your host
0:55.7	Brit Siva. So excited to talk about a topic. My team and I as we were sitting down
1:00.2	planning out this quarter's podcast episodes, we were actually shocked to find out I had
1:05.6	never done a podcast on this topic.
1:09.8	We are talking about raising prices, dues, don'ts, logistics, and I will say I dive deep
1:17.8	into how and win and the strategy of price increases in Thriever Society and because Thriever Society is so much more
1:25.1	strategic than the podcast it's been one of those things where I was like well how do I
1:28.6	talk about this at surface level? However there are some very clear-cut rules I can share with you here on the show.
1:35.8	We're definitely going to have some mind-blowing breakthrough moments here today, and I'm so
1:40.6	exciting to walk into the beast that is pricing yourself adequately and
	...

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