155: Expert Interview: Cracking the Funding Code—How to Get Funded, with Judy Robinett

Discover Your Talent–Do What You Love

Don Hutcheson

Entrepreneur, Turningpoints, Self-improvement, Careers, Business, Career, Education, Inspirational, Inspiring, Entrepreneurs

5 • 618 Ratings

🗓️ 4 December 2015

⏱️ 25 minutes

🔗️ Recording | iTunes | RSS

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Summary

Judy Robinett, “the woman with the titanium digital Rolodex,” was profiled as a “super connector” in Fast Company, Forbes, Huffington Post, and Bloomberg Businessweek. She served as a director of Golden Seeds Angel Network, one of the largest in the U.S., and in several venture capital firms. “Many investors are frantically trying to find good deals to fund, while company founders are frantically searching for funders. They don't understand how the ecosystem works, or the difference between angel investors and venture capitalists. Often, entrepreneurs are just in the wrong room.”

Transcript

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0:00.0	Hello, world. Welcome to discover your talent, do what you love, number 155. I'm creator and host,
0:17.6	Don Hutchison. Every day, I interview someone from around the world who has discovered
0:21.8	her talents to do work she loves to create a life of success, satisfaction, and freedom. Once a
0:28.5	week, I interview a well-known expert from the fields of personal development, education, career, and
0:33.7	life planning, and other disciplines who share experiences, tools, and insights to help
0:38.8	our listeners along their journeys. Today, I'm delighted to bring you our featured expert,
0:43.7	Judy Robinette. Welcome, Judy. Thank you. I'm delighted to be here. Thank you. It is our pleasure.
0:49.9	Judy Robinette has led both public and private companies as CEO and served in management positions at Fortune 500 companies.
0:58.6	She's on the advisory boards of Illuminate BC, Parig, BC, and Springboard Enterprises.
1:04.9	Judy previously served as a managing director of Golden Seeds Angel Network and as a member of the faculty of Goldman Sachs
1:12.3	10,000 small business program. Her book, How to be a Power Connector, the 5 plus 50 plus 150 rule,
1:20.5	was named the number one business book of 2014 by Inc. She's been profiled in Fast Company,
1:26.9	Forbes, CBS, Huffington Post, and Bloomberg Business Week.
1:31.7	So our topic today, because of your prodigious experience in this field, is how to get funded,
1:38.2	which has got to be the top of the list on most entrepreneurs in the world. So take it away for a
1:44.0	minute and let's just have a
1:45.5	discussion about your varied expertise and deep expertise in this area and how do people get
1:50.7	funded. So most of them, you know, do it the wrong way and they don't get funded, Don.
1:55.4	Right. I ended up, as you know, writing the book How to Be a Power Connect power connector and i did that in part to help entrepreneurs
2:02.1	because getting funded the people who have got money are frantically trying to find good deals and
2:07.7	you know the founders are frantically trying to find the people who want to fund them and and often
2:12.4	the entrepreneurs are in the wrong room they don't understand how the ecosystem works. They don't understand the
	...

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