Adlaidlis software launched, or really relaunched 2016, 2017. Today, doing about $5 million in terms

of run rate or about 400 grand per month. That's up from 150 grand per month just a year ago.

$12 million raised about 250 customers in the manufacturing space, helping them really close

deals faster really by selling to the OEM or the manufacturer. The manufacturer is buying seats

for other dealerships,

2% logo term per month, less than 1% revenue term per month, spending 90 grand to acquire a new customer.

So quick, healthy payback period, especially because of set up fees.

They charge up front about 45 people based in South Carolina.

Hello, everyone.

My guest today is Mark Murphy with over 20 years of experience in the technology

industry. He's helping to revolutionize manufacturing sales enablement technology as part of the

global industry 4.0 movement. His company, Adlattle Software offers a portfolio of disruptive

software solutions that are most efficient way to transform sales prospects and opportunities

into customers while driving revenue in a matter of minutes.

Mark, are you ready to take us to the top?

I am.

Nathan, thanks for having me on.

You bet.

So my audience is usually kind of more kind of streamlined SaaS products.

You're in a very niche space.

So I want to quickly try and tie that gaps.

My audience can follow along.

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