15 YRS AGO LIVECASTS: WWE business downturn, analysis of WWE backstage writing process as revealed by John Piermarini in a Torch Talk, more
Wade Keller Pro Wrestling Podcast
Wade Keller
3.9 • 903 Ratings
🗓️ 1 February 2026
⏱️ 156 minutes
🧾️ Download transcript
Summary
On the Jan. 21, 2011 episode, PWTorch assistant editor James Caldwell and PWTorch Nostalgia columnist Brian Hoops, they discussed with live callers TNA Impact from the previous night, breaking news analysis of Impact ratings, Impact storyline logic holes, WWE Hall of Fame, wide variety of Nostalgia questions on no. of promotions on TV 30 years ago, Rick Rude jumping from WWF to WCW, Ahmed Johnson, Midnight Express's recognition, and more. In the previously VIP-exclusive Aftershow, they discussed more Hall of Fame topics and dive into two Torch 20 years ago Newsletter Flashbacks covering big stories from early 1991.
Then on the Jan. 24, 2011 episode, PWTorch assistant editor James Caldwell and PWTorch columnist Bruce Mitchell, they discussed with live callers that night's Raw, the WWE business downturn WWE revealed on Friday, storyline & creative & marketing & promotion issues WWE was faced with, changes to WWE's business model, former WWE writer John Piermarini's Torch Talk and how his comments on WWE's week-to-week approach was played out on WWE TV right now, potential Royal Rumble surprise entrants, Triple H, booking Edge vs. Miz on Raw, almost all of WWE's current champions babyfaces, plus PWTorch editor Wade Keller calls in for a quick bonus chat around the 40:00 mark.
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Transcript
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| 0:00.0 | Give yourself a reason to look forward to going to the mailbox each week with a PWTorch newsletter paper copy subscription. |
| 0:06.8 | Details at pwtorch.com slash paper copy. |
| 0:10.2 | It's 12 pages every week packed with my TV reports along with exclusive features such as my cover story on the top story of the week. |
| 0:17.1 | Our pay-per-view roundtable reviews from the Torch staff. |
| 0:20.0 | Exclusive feature-length columns from Greg Parks, Rich Fan, Sean Radican, Alan Coonahan, and Zach Haydorne, Torch Talk transcripts, the latest news, and more. |
| 0:30.0 | PwTorch.com slash paper copy. |
| 0:33.0 | Take a break from screen time and settle in every week with a meagos of wrestling news and analysis with |
| 0:38.7 | a pro wrestling torch newsletter paper copy edition in the year 2022. You can get a full year of home |
| 0:45.5 | delivery for just $99. Or try us for an eight-week trial subscription. Pwtorch.com |
| 0:52.1 | slash paper copy. |
| 1:11.5 | Now PWTorch and Spreaker bring you the Wade Keller Pro Wrestling podcast. |
| 1:20.0 | We've got two episodes of our live hauling format today from 15 years ago, beginning with the January 21st, 2011 episode, James Caldwell and Brian Hoops talked about impact. |
| 1:24.7 | They also talked about Rick Rood jumping from the WWF to WCW 15 years earlier back in 1996. |
| 1:31.5 | We're going way back at this point. They also talked about Ahmed Johnson, the Midnight Expresses, recognition, and more from that time period. |
| 1:37.9 | And then in a previously VIP exclusive after show, they talked about the Hall of Fame and looked at two 20 years ago, |
| 1:49.3 | Torch Newsletter Back Issues from early 1991. So a mix of three different eras of nostalgia, |
| 1:53.9 | 15 years ago, 30 years ago, and 35 years ago in that episode. Then the January 24th episode featured James Caldwell and Bruce Mitchell and I also called in late in the show to talk about |
| 1:58.1 | WWB's business downturn that they revealed on Friday in their financial release. |
| 2:03.6 | They analyzed storyline, creative marketing, |
| 2:05.3 | and promotional issues that WWB was faced with, |
| 2:07.7 | changes to the WB business model, |
| 2:09.8 | and a reaction to John Piermarini's torch talk |
... |
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