Hey everybody so I just wanted to do a quick little bonus episode I didn't go over all

the tips that I wanted to in that last trade show tips episode I was completely

distracted and so giggly with Jacqueline being right there in front of me and we had just

also gotten done with being at the trade show all day. So I wanted to add a few more tips in there, especially these are

specifically for those people who are paying for a booth and who are

investing their money and spending the time there. I had a few comments about people saying that they had

upcoming trade shows so I wanted to make sure that those people were going in

there with a strategy and really leveraging that opportunity especially since like I said they'll be spending their time and money there

so let's get started

Welcome to the Product Boss Podcast, where we help product-based businesses grow their sales and improve their strategies.

Hey everyone, I want to introduce you to my co-host and Viz Bestie,

Mina Kula Sita, an Amazon guru that has built a multi-six-figure product-based business.

In introducing the other half of the product boss, Jacqueline Snyder,

she has helped launch and grow over 500 fashion apparel and accessory brands,

even one of her own.

And together, we share our inventory of secret weapons that will help you dig deep and do the work it takes.

Are you ready? Let's build together.

So the first tip for being at an expo is that you should always have an Expo special.

So that could be, let's say you sold t-shirts for $25 a piece, you could be doing an Expo Special of 2 for 40 or something like that where it's really

drawing people into your booth and getting them to purchase right then and

there and they know it's posted up there

like a big poster board that says Expo Special

...