0:00 Intro
6:00 Antonio Garcia Martinez
9:25 AdGrok
14:00 Paying for the Internet
19:50 How Advertising Works
29:10 Facebook Culture
36:30 The Attention Squeeze
41:00 The Double-Edged Sword
48:20 Free Speech
58:00 Digital Identity
1:03:00 Owning Web3 Data
1:07:45 Web3 Today
1:16:20 Growth in Crypto
1:21:15 Antonio in 2022
1:24:45 The Web3 Ad Model
1:27:15 Closing

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Resources:

Antonio García Martínez
https://twitter.com/antoniogm

Spindl
https://twitter.com/spindl_xyz

The right to never be forgotten
https://www.thepullrequest.com/p/the-right-to-never-be-forgotten

Why Spindle(e)?
https://blog.spindl.xyz/p/why-spindle?utm_source=profile&utm_medium=reader2

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Not financial or tax advice. This channel is strictly educational and is not investment advice or a solicitation to buy or sell any assets or to make any financial decisions. This video is not tax advice. Talk to your accountant. Do your own research.

Disclosure. From time-to-time I may add links in this newsletter to products I use. I may receive commission if you make a purchase through one of these links. Additionally, the Bankless writers hold crypto assets. See our investment disclosures here:
https://www.bankless.com/disclosures

Transcript

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0:00.0	Welcome to Bankless, where we explore the frontier of internet money and internet finance.
0:11.4	This is how to get started, how to get better, how to front-run the opportunity.
0:15.5	This is Ryan Sean Adams.
0:16.5	I'm here with David Hoffman and we're here to help you become more bankless.
0:21.2	Antonio Garcia Martinez is on the podcast and this guy has been around the block Facebook,
0:27.1	Twitter, Apple.
0:28.5	He's seen it all.
0:29.8	He knows the internet.
0:31.0	We talk about his journey, why the internet is boring, and why it's broken, and how to
0:34.7	fix it.
0:35.7	A few things to look for in today's episode.
0:37.8	Number one, he actually defines what an internet ad is.
0:40.8	It was surprisingly useful to me.
0:42.4	A unit of your attention sold at the highest bidder.
0:44.9	We get into that definition, what it means.
0:47.3	He also says, for the good and the bad, advertisers were the ones who paid for the internet.
0:53.0	We talk about what this means.
0:54.8	We talk about the flaws and also the benefits.
0:57.6	We also talk about why Antonio thinks NFT drops are actually ads.
1:02.4	Lastly, we talk about attribution and how attribution on Web3 can help us win against big Silicon
1:09.6	Valley and the big banks.
1:12.1	David, Antonio is just a lot of fun to talk to.
	...

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