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No Stupid Questions

147. Is Nudging Enough?

No Stupid Questions

Freakonomics Radio + Stitcher

Society & Culture

4.63.6K Ratings

🗓️ 21 May 2023

⏱️ 40 minutes

🧾️ Download transcript

Summary

Is it enough to toss a soda can in the recycling? Why is Maria obsessed with Nobel Prize lectures? And wait — is that a news alert or a tiger?

Transcript

Click on a timestamp to play from that location

0:00.0

Look at that, look at this, it's a tiger weight known, it's not a tiger, it's just a

0:06.1

breaking news alert, what is this breaking news alert?

0:08.3

Oh, the breaking news alert is about Kim Kardashian.

0:10.6

I'm Antelda Dukhwer.

0:13.0

I'm Maria Kama-Kova.

0:14.5

And you're listening to those stupid questions.

0:18.0

Today on the show, how do you get someone to change their behavior?

0:22.4

I recycled my can of diet Pepsi and now I've checked off via good environmental citizen

0:28.8

for the day.

0:34.5

Angela, for the last few years, we've all spent time sitting at home as COVID has been

0:39.0

raging and thinking about all of the different ways that the public has been receiving messages

0:46.4

from the government, from the who, from all of these public health organizations about

0:51.8

what we're supposed to be doing, how we're supposed to be doing it.

0:54.8

And this is something that we should be paying attention to because people are changing

0:59.7

the way they talk about it.

1:00.7

They are changing the language about it.

1:02.4

They are changing the thinking about it.

1:04.6

And along with that, they're changing how they're communicating to the public.

1:10.8

And some of these communication decisions, you know, should you ask what about vaccines?

1:15.6

It's really made me think about the classic social psychology work of Richard Taylor

1:20.3

about nudges.

1:22.1

And what's actually the best way to make good decisions?

...

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