Today, we're going to dive into a recent case study I did where I took a product from scratch

to an optimized listing and then to a launch that got it on page one, top 10, or 20 keywords

by only giving away 25 promotional units.

How cool is that?

Pretty cool, I think.

I'm two, three.

Woo! is that pretty cool, I think.

Hello, everybody and welcome to another episode of this serious sellers podcast by Helium 10.

I am your host, Bradley Sutton, and this is the show.

That's a completely BS-free, unscripted, and unrehearsed, organic conversation about serious strategies for serious sellers of any level in the e-commerce world.

First of all, shout out again to our podcast guest from a few weeks ago, Slushy, the

DJ, who gave us that intro song that we've had for the last few weeks. By the way, guys,

starting this week, you're actually going to have new episodes of the Sirius Sellers

podcast on Tuesdays and Saturdays instead of Tuesdays and Thursdays. So make sure to update your schedule.

Tuesdays and Saturdays going forward. That's because we got something special for you guys coming up

that's going to happen on Thursdays. Today we're getting into the nitty gritty, you know,

kind of like back to my roots. As you guys know, I used to be a consultant for Amazon sellers before I started working

here at Helium 10. And my specialty was listing optimization and launch and getting things to page

one. And I kind of missed that a little bit. You know, here working at Helium 10, I don't have

much opportunity to do that. I kind of got really excited about Project X because, you know, got kind of the ability to get back to my roots, as it were.

And so I've been trying to do some more case studies here or there, you know, to be able to give you guys the best information either through here in the podcast or in the blog or in the Facebook groups.

And a lot of these I've been posting to the Helium 10 Elite Group. So like today's story, actually the Helium 10 Elite Group, you know, knew about it a few weeks ago I posted it in there to share with them. But I wanted to just let everybody else know about it because I just find a lot of this stuff really interesting that I discover. Now, to give you guys some backstory, one of my friends who I used to

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