1436 How He Used Partnerships To Grow 10x YoY to $6m in ARR
SaaS Interviews with CEOs, Startups, Founders
Nathan Latka
4.6 • 683 Ratings
🗓️ 30 June 2019
⏱️ 20 minutes
🧾️ Download transcript
Summary
Zee Aganovic is CEO of HiConversion (https://www.hiconversion.com/)
🕒 Time Stamped Show Notes:
00:00 – Nathan's introduction to today's show
0:25 – How HiConversion helps improve the buying experience on eCommerce sites
1:30 – Why the average customer pays them $5k per month
2:30 – How they launched the current version of the company in 2014
3:15 – Why they self-funded before raising $10M from institutional investors
4:15 – How their last round of $3.5M came last year
5:15 – Why several hundred customers are using their platform right now
5:45 – How HiConversion has built numerous strategic partnerships
6:45 – Why 100 companies are paying to use their platform today
7:40 – How they've grown 10x in the last twelve months
9:05 – Why they've scaled to 27 full-time employees
11:10 – Why they are aiming for payback within one month
13:00 – How they've hit 10% gross revenue churn per year
13:45 – The Famous Five
Transcript
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| 0:00.0 | Guys, my new book, How to Be a Capitalist without any capital, just hit the Wall Street Journal |
| 0:05.9 | bestseller list. It's ranking extremely high on Kindle and Audible, and I want to thank you guys |
| 0:11.3 | for grabbing it. If you haven't bought it yet, here's what James Y said in an Amazon review on |
| 0:15.7 | March 8th. He said, literally, a step-by-step blueprint for conquering the world and building your own empire five |
| 0:22.1 | stars it's a verified purchase he goes on to say if you like doing things the hard way don't read |
| 0:26.6 | this book for everyone else who appreciates someone showing you what to do and why it works step by |
| 0:31.8 | step so you can rinse and repeat and accomplish the same results read this book now in all caps |
| 0:36.4 | he then says pro tip stock up on highlighters while you're adding this to your amazon cart you'll be. Read this book now in all caps. He then says, pro tip, stock up on |
| 0:38.5 | highlighters while you're adding this to your Amazon cart. You'll be using them. This book should be |
| 0:41.7 | required reading for every entrepreneur, startup, or founder, business person, and human. Seriously, |
| 0:46.6 | Nathan isn't a kind of class that cuts through all the bull crap. He used a different word to show you |
| 0:51.7 | what you need to do and how to do it. If success came with an |
| 0:54.8 | instruction manual, this book would be it. We'll be stocking up and handing these out as Christmas |
| 0:58.7 | gifts to all my friends and colleagues. If I could give this book a six-star review, I would. From James, |
| 1:04.0 | James, thank you. All you that listen to the podcast, thank you so much. SaaS founders are loving |
| 1:08.4 | the book. Go grab an audible version right now at Capitalistbook.com. Launched high conversion with his buddies back in 2014. They've done a lot |
| 1:16.9 | of companies together. Had very successful exits to the likes of Microsoft. This new company today, |
| 1:21.1 | over 500,000 bucks per month in revenue. That's up almost 10x year over a year from 50 grand a month |
| 1:26.1 | just about a year ago. |
| 1:27.8 | A lot of that growth has come from partnerships they've established. |
| 1:30.3 | They raise about 10 million bucks to grow the business, |
| 1:32.4 | currently serving about 100 enterprise customers at 5 grand per month of pop. |
... |
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