Hey there, I'm Marie Forlejo and for the last 20 years I've helped millions of people

transform their businesses and lives.

If you're ready to make the difference you were born to make,

get ready because this is the Marie Forelio Podcast.

My guest today is a woman that I have admired for years,

and if you've ever wondered how you can create a product

or a service or something in this world that truly stands out from the crowd

this is the episode for you. Renee Mowborn is a professor of strategy at Inciad. the world's second largest business school. She served on President

Barack Obama's Board of Advisors on Historically Black Colleges and Universities is a fellow of the World Economic Forum

and received the Nobel colloquia Prize for leadership on business and economic thinking.

Renee is the co-author of Blue Ocean Strategy, a bestseller

that's been published in a record-breaking 44 languages across five continents selling

over 3.6 million copies and winning numerous awards.

The indispensable follow-up, Blue Ocean Shift, beyond competing, proven steps to inspire

confidence and seize new growth is available now.

Renee, it is so good to have you here on the set of Marie TV.

I'm so glad to be here.

So, this is like Mutual Admir be here. So this is like mutual admiration society.

So I think you know this, but I have talked about Blue

Ocean Strategy.

I think I've told tens of thousands of people, and I'm not exaggerating there, to get that book,

to use it in their business, as I shared with you.

...