Hello, everyone. My guest today is Noah Abelson Gertler. He's a lover of dogs, people, uncontrollable

laughter, and for some reason, water fountains. More importantly, is the founder of Cher

Root, which we'll dive into today. Noah, are you ready to take us to the top?

Yes, sir.

All right. What do water fowlands have to do with ShareRood? How do they connect? So they don't connect in any way. I love water fountains. It's the

drinking fountains specifically because they are free and they are, they provide the elixir of life.

Water and anybody can access them. So I love it. All right. What about your tool? Is it the

equivalent, you know, it to software as water and the elixir of life is to us?

You're so spot on.

It's crazy.

Yeah, so we're working on the platform.

Our main focus right now is a platform that's all about giving control over consumer data

and privacy back on the hands of consumers, which is really important.

You've got the Facebook and Cambridge Analytica scandal that kind of brought it all top of mind,

and legislation throughout the world is pushing this change.

We're finally, as consumers, we're going to be able to have control over our data.

What's the tech built on?

Python, Django, and then the rest, I would say, talk to our development team.

There's a lot of interesting companies right now. I'm placing bets in this space. I mean,

I haven't financially placed bets, but intellectually my bets on this space in terms of users

like you and I owning our content. I just think blockchain is going to be the easiest way to do

that, right?

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