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Cubicle to CEO

129. 5 Ways To Create Media Buzz For You + Your Business with Selena Soo

Cubicle to CEO

Ellen Yin

Business, Marketing, Entrepreneurship

5.0580 Ratings

🗓️ 14 February 2022

⏱️ 53 minutes

🧾️ Download transcript

Summary

This case study looks into how an Impacting Millions student leveraged the power of publicity to 7x her service rates, from charging $1,500 to now $10,000. This is not her arbitrarily raising her rates either, so make sure you tune into the full case study to hear the details. Our guest here to talk about this case study is Selena Soo, founder of Impacting Millions - program teaching visionary entrepreneurs, experts, and authors how to build powerful and long lasting with influencers and the media in a thoughtful and authentic way. She’s helped clients and students get featured in places like O, The Oprah Magazine, Forbes, and Inc., and land interviews on popular podcasts and national TV. Many of Selena's clients have become industry leaders with 6 and 7-figure businesses, raving fan bases, and hundreds of thousands of followers. Tune in to the full episode to hear Selenas client's complete media transformation, her top tips for interviews, and the best entry points for beginners in media! Connect with Selena: www.instagram.com/selena_soo www.selenasoo.com If you enjoyed today's episode, please: Join our referral rewards program by signing up for our text notifications at ellenyin.com/superfan , and share your custom referral link with your biz besties to get them to sign up too!  Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you. Leave a positive review on Apple Podcasts Subscribe for new episodes every Monday Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

Click on a timestamp to play from that location

0:00.0

You're listening to the CUPICOLTA CEO podcast, episode 129. Today's case study looks at how an impacting

0:06.6

million students leverage the power of publicity to seven times her service rates from charging

0:13.0

$1,500 to now $10,000. And this is not her arbitrarily raising her rates either. So make sure you

0:20.8

tune into the full case

0:22.0

study to hear the details. Our guest here to talk about this case study is Selena Sue,

0:28.1

founder of impacting millions, a program that teaches visionary entrepreneurs, experts,

0:33.0

and authors how to build powerful and long-lasting relationships with influencers and the media

0:38.5

in a thoughtful, authentic way. She's helped clients and students get featured in places like

0:43.7

Oh, the Oprah Magazine, Forbes, Inc, and Land interviews on popular podcasts and national TV.

0:50.5

Many of Selena's clients have become industry leaders with six and seven figure businesses,

0:55.7

raving fan bases, and hundreds of thousands of followers.

0:58.9

I am very excited to partner with Selena this year and helping more of you get visible in

1:03.9

2022.

1:05.3

So as your first step, I want you to pause this episode right now and go to impacting millions.com slash Ellen calendar.

1:14.8

That's I M-P-A-C-T-I-N-G millions.com slash E-L-L-E-N calendar to download your free gift.

1:26.3

And we'll also make sure to drop that below in the show notes.

1:29.9

So this free gift is Selena's 22 publicity calendar. It is full of over 200 epic story ideas,

1:38.5

timely news dates, and hooks to empower you to successfully pitch yourself to the media.

1:43.8

This is an incredible resource.

1:46.0

And in addition to these story ideas, timely news dates, and hooks, inside this publicity

1:51.4

calendar, you'll also be able to stag the three pitch must-haves to get your pitch read by

1:57.7

journalists and how to become a productivity powerhouse by planning your pitches

...

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