Greetings, what's up and welcome. My name is Chris Gellipop, you are listening to

Side House Will School. Beginning a new week classroom episode, the six factors of persuasion

part one. Episode 1199, how about that, almost to 1200, which will be, well I guess that

will be tomorrow. This is also week number two of the money tree launch. I was supposed

to be on tour to 40 different cities. I was looking forward to telling you about, let's

see, being in New York, Boston, Washington, D.C. this week, et cetera. Well, I'm not at any

of those places, but I am every single day speaking to lots of listeners, readers, groups

across the country, virtually. I'm doing that through a variety of formats daily, Instagram

live, my new YouTube channel, Twitter, email, zoom, elsewhere, through the website, moneytreebook.com

and more. I really want this book to get out to as many people as possible. I truly believe

it can help a lot of people during this difficult time. So once again, it's called the money

tree. Now here on the program, last week was all about the power of your own small army,

a relevant topic to me in this age of no book touring. So this week and next week, we're

going to talk about persuasion. This is a topic that is so important, it is therefore

divided into two weeks. If you can learn some basic psychological principles of selling,

understanding why people make purchasing decisions, what causes them to say yes, it's something

you can apply over and over for the rest of your side of sling journey. So this is not

going to be relevant just for one thing, it's going to be relevant for years to come.

I think about a lot like learning some basic tech skills. You don't have to be a programmer,

if you're not a coder, if you're not oriented that way, that's okay. But if you can learn

your way around WordPress and how to set up an email campaign, just using some simple

basic tools, you'll have a major advantage over the previous version of yourself that

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