So how do you stand out in a crowded niche or topic on YouTube?

You know, the reality is that pretty much every, not just YouTube channel category,

but pretty much every industry is oversaturated.

Does that mean that it's too late to start or that it's impossible to break through?

The answer is no.

If you have this key,

and that is branding and positioning. And in this episode, you're going to be learning about the power of branding and positioning that will result in building a raving fan base faster than most

can, how to actually position yourself so people come to you

and you don't have to be chasing after subscribers or followers or customers, how to actually be

memorable where most people are creating content that is forgettable, how to attract A players

when you're ready to build a team and how to actually create a business

and a YouTube channel that markets itself without you having to sustain the momentum.

I know that that seemed like a lot of promises, but that is all possible when you really dial in

your branding and your positioning. And that's what we're covering today on the Think Media

podcast. Are you ready to start your video podcast this year? Well, I am so excited then to tell you

about today's episode sponsor, Riverside FM. Riverside is the leading podcast and video

recording platform you can use to conduct your video podcast or interviews.

Gary Vee and Mark Zuckerberg recently used Riverside to conduct their interview,

and it looked so good because it's a web-based software that records your files

locally on each device and then uploads them automatically to the cloud.

Using something like Zoom, no matter the mic or the camera

you use, it's going to reduce the quality. But what's so cool about Riverside is that it maintains

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