Before we get started on the podcast I've got something brand new for you. It's called

Skyrocket your profit five marketing mistakes that are weighing you down.

These are the five marketing mistakes that we see over and over and over again at Story Brand and you're probably making three if not

four if not five of them I'm gonna go out on a limb you're definitely making three

of these mistakes there are five though and you can find

out what they are at skyrocket your profit.com I made a video a short video for each

one of them and they're all relatively easy to fix. I think you can fix any of them probably in one day. So go to

SkyrocketYourprofit.com and find out what they are, find out if you're doing it,

and find out how much money you're losing every day with these very simple

problems to fix.

Go to skyrocket your profit.com.

Welcome to the Building Story Brand Podcast, where we believe if you confuse

you'll lose, noise is the enemy and creating a clear message is the best way to

grow your business. I'm your host Donald Miller. I'm joined by my co-host

J J J J J.Peterson. Hi J. J. J. Here's the story question for this

episode. Okay go. What is the difference in the way a winner thinks

uh-huh versus a loser.

Oh, okay.

Can I just say something?

You're saying in thinking, in mentality.

And the way they think, but even before we get there, there are people who heard me say the word loser and felt like

it was a harsh word I'm curious do you think that's a harsh word not in the context

...