You got to have an honest conversation with yourself.

Well, you know, will I be comfortable with this aspect of marketing that I that I'm thinking about getting engaged with?

If it does if it's if you're forcing a fit,

don't do it.

Like, you know, it like don't do farming if it doesn't work for you.

Don't do whatever it is.

Like things should not feel hard or like you don't want,

oh, I've got podcasts on Tuesday, oh no.

Like you should be excited about that stuff.

Welcome back to the real estate rock stars podcast.

I'm Shelby Johnson and today's episode is for you if you are interested in starting a

podcast as a way to generate leads, build your brands, and bring together your

local community.

So that is exactly what Declan Spring did.

So Declan is out of the Oakland, Berkeley, California area.

He has been an agent for 15 years

and closed over 300 transactions and 185 million in volume.

Last year he closed 23 transactions and 24 million in volume.

But the unique superfund piece of his business that we are going to dig into today is how Declan launched a local podcast during the pandemic to lead, generate, and bring together his local realtor community.

And now he hosts two podcasts.

He has his Let's Talk with Declan Spring, which is a popular real estate insiders podcast,

along with the Bridge Association of Realtors Podcast. And Declan, I'm really

...