You know when you've got an idea that you're sitting on that you just want to get out into the world?

I'm sitting here to tell you, get it out there.

And you're going to hear in this episode how the launch of our searchy software was really messy.

There were a whole bunch of gaps.

And yet, it still worked.

And it still created a ton of momentum in sales.

I'm going to break it all down for you in this episode.

Marketing your business is for you, the business owner, who has a product, a service,

or a message that you believe in.

My name is Stu McLaren, and each week we'll take a behind-the-scenes look into the real

world marketing tactics and strategies for getting what

you have in front of a lot more people. Thanks for spending some time with me today. Now let's get

started. I was sharing the complete breakdown of our searchy launch to my impact mastermind.

And as I was going through it, there was a sense of, oh my goodness, like, I can't believe

you didn't think about this or you didn't think about that.

And you know that this could be better and that could be better.

And the whole time I'm sitting there saying, yes, yes, I know, all of it could be better. It was messy. There were holes.

There were gaps. But the most important thing was that we got going. And I'm here to tell you that

the first time you do anything, it is going to be messy. And you need to give yourself some grace.

But the most important thing is that you get going.

So many ideas.

Just sit idle.

...