4.6 • 683 Ratings
🗓️ 10 October 2018
⏱️ 18 minutes
🧾️ Download transcript
Sunil is Founder and CEO of Perkville, a rewards platform for local businesses. He started Perkville to help SMBs compete with large companies by giving them a powerful, yet affordable program. He now works with companies of all sizes with over 2,000 locations and 1 million consumers participating each month.
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0:00.0 | Learn financials earlier from Sunil, founded Perkville in 2010, now doing about 2.3 million bucks per year and ARR growing 15% year over year. |
0:09.1 | They've got healthy economics. |
0:10.2 | They serve over 2,300 locations, again, helping those locations create loyalty systems that actually work, perks that work, because it's built directly into the point of sales system. |
0:18.8 | They make, again, about $83 per location on a weighted average. |
0:22.6 | Obviously, current customers are signing up. |
0:24.0 | It's closer to 120. |
0:25.3 | But they've got about 2,300 locations. |
0:27.0 | So good reach. |
0:27.7 | They pay about $750 to sign up a location. |
0:30.5 | Lifetime value on that, KAC, is three grants, a healthy ratio there. |
0:33.2 | They get their money back in about nine months with their team of 13 based out there in Oakland. |
0:39.0 | This is the top entrepreneurs podcast where founders share how they started their companies and got filthy rich or crash and burn. |
0:50.3 | Each episode features revenue numbers, customer counts, and other insider information that creates business news headlines. |
0:59.0 | We went from a couple hundred thousand dollars to $2.7 million. |
1:03.0 | I had no money when I started the company. |
1:05.0 | It was $160 million, which is the size of any IPOs. |
1:08.0 | We're a bit strapped. |
1:09.0 | We have like 22,000 customers. |
1:13.2 | With over 5 million downloads in a very short amount of time, |
1:17.4 | major outlets like Inc are calling us the fastest growing business show on iTunes. |
1:22.4 | I'm your host, Nathan Latka, and here's today's episode. |
1:26.9 | Hello, everyone. |
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