What's the three most important rules in real estate? Location, location, location.

And I think the biggest mistake looking back on my rental portfolio that I made and I hope the listeners can listen in and hear this is I

focused on less expensive areas because they were more accessible. The

riches are with the rich. Meaning if you want to make more money and have a higher profit

margin your best bet is to be in the absolute best location that you can afford in

your area where the wealthy reside and get into the lowest price point in that area.

Because no matter the product that you build or no matter the product that you bring to market,

if it's in the right location, there will always be a buyer for that property.

Welcome back real estate rock stars. I am Shelby Johnson and I am here with

Michael Vannebach. He is a solo agent out of Paradise Valley, Arizona, has closed 12

million in the past year, but over the course of his agent life has closed, built, or remodeled over 200 homes with a value in excess of 200 million, so just a little bit there, and he now niches down into the luxury real estate

development and sales role although it was not always that way and if we had to

pick a specialty for Michael,

it would be converting commissions

into net worth with rental and real estate position.

So Michael, so excited to have it here.

I'm so excited to be here. Thank you, Shelby.

Yes, let's do it. Okay, hit me with some context. Like you didn't just like pop out

freaking selling electric real estate. So, so take us back and how did you get to where you are?

So I was really blessed both of my parents were entrepreneurs and I grew up with

that at a very young age. My dad told me at age 18 he says as soon as you

graduate or as soon as you turn 18 you must get your real estate license.

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