116. Cobblers
The Economics of Everyday Things
Freakonomics Network
4.8 • 1.6K Ratings
🗓️ 1 December 2025
⏱️ 18 minutes
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| 0:00.0 | There are a lot of ways to learn about who a person is. |
| 0:06.1 | You can ask them what books they read, listen to how they talk about other people, |
| 0:10.7 | or watch the way they treat waiters at a restaurant. |
| 0:13.8 | But all Jim McFarlane needs to do is take a glance at their shoes. |
| 0:18.7 | If you always wear the left one out first, well, you must drive your car a lot. |
| 0:22.4 | That's your pivot foot. That's the first one in and out of the car. |
| 0:25.7 | And so you spin on that foot. |
| 0:28.0 | Looking at somebody's shoes tells you a lot about them, you can tell if they keep a tidy house or not. |
| 0:33.2 | If their shoe comes in and it is beat up bad, I'm thinking of myself, I don't want to go to their house. |
| 0:42.3 | For McFarland, this knowledge comes from more than 40 years on the job as a professional cobbler. |
| 0:49.0 | He's the owner of McFarland's shoe repair in Lakeland, Florida. |
| 0:53.5 | We do a lot of Russell Mockison boots, which is a really nice high-end hunting boot. |
| 1:00.5 | We do a lot of Alan Edmonds, Alden's, Edward Green, vintage floor shime. |
| 1:07.5 | I did one for a Santa Claus. |
| 1:09.2 | That was a lot of fun. |
| 1:10.4 | We did a red sole with green stitching |
| 1:13.2 | and green and red shoelaces. In the modern world, it's often a surprise to encounter a |
| 1:20.2 | cobbler shop. These days, most shoes aren't built to last, or to be repaired. When you wear a |
| 1:26.9 | pair out, you throw it away and buy a new one. |
| 1:30.0 | But today's cobblers benefit from a supply and demand paradox. The industry is slowly dying out. |
| 1:37.4 | But for those who remain, business is booming. Did you ever see the movie 300? Remember all those |
| 1:44.1 | thousands of people that were against |
... |
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