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The Allusionist

115. Keep Calm and

The Allusionist

Helen Zaltzman

Arts, Education, Words, Linguistics, History, Entertainment, Helen Zaltzman, Etymology, Society & Culture

4.73.8K Ratings

🗓️ 16 May 2020

⏱️ 21 minutes

🧾️ Download transcript

Summary

Twenty years ago, a 1939 poster printed by the British government with the words ‘Keep Calm and Carry On’ turned up in a second-hand bookshop in Northern England. And lo! A decor trend was born: teatowels, T-shirts, mugs, phone cases, condoms, and a zillion riffs on the phrase. Bookshop owner Stuart Manley talks about unearthing the poster that spawned countless imitations; author Owen Hatherley explains why the poster was NOT popular when it was originally printed at the start of World War 2; and psychologist and therapist Jane Gregory considers whether being told to keep calm can keep us calm.

Transcript

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0:00.0

Thanks to Canva for sponsoring the illusionist and for helping me address a massive gap in

0:07.6

my skills, I know, can you believe it? A gap in my skills says it isn't so, it is so.

0:12.8

Being a podcaster, I'm good at making noises. But visuals? Not great. I didn't get into

0:19.8

audio making because I'm good at visuals, but people do sure love looking at stuff.

0:25.9

I don't blame you. The first bite of the internet is with the eye mouths, as they say.

0:30.4

So, like many of my podcaster friends, how did you make that cool thing? Oh, I used Canva.

0:36.2

I'm using Canva to spruce up my game on Instagram and the slides for the illusionist live shows

0:41.6

and YouTube where the podcast is now available, but with currently zero visual interest.

0:46.5

Not for too much longer though. I am really excited to play with all this and will update you with

0:51.3

my progress on my journey to visuals. Why don't you join me? And if you work with people,

0:56.3

you can design and collaborate with Canva for teams. Right now, you can get a free 45 day extended

1:02.3

trial when you go to Canva.me slash illusionist. That's C-A-N-V-A-DOT-ME slash illusionist.

1:10.4

For a free 45 day extended trial, Canva.me slash illusionist.

1:22.2

This is the illusionist in which I, Helen Zoltzman, hear a lot from language about its homemade

1:27.1

kombucha. Oh, Scobies and acronym is it and it's your yeasty son. Uh-huh. Uh-huh.

1:34.4

Coming up in today's show is something that's red and white and annoying all over

1:39.9

in my highly subjective assessment. On with the show.

1:51.3

Keep calm and carry on.

1:58.9

Keep calm and carry on. Maybe you've seen it on mugs on T-Tiles, on cushions, fun cases,

2:11.2

t-shirts, on bags, on birthday cards. Maybe it's on home right now.

2:19.1

The 21st century enthusiasm for Keep calm and carry on can be traced back to a second hand

2:25.9

bookshop in a restored railway station in Annick on the northeast coast of England.

...

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