113. Laundromats
The Economics of Everyday Things
Freakonomics Network
4.8 • 1.6K Ratings
🗓️ 3 November 2025
⏱️ 23 minutes
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| 0:00.0 | About a decade ago, Jordan Barry was at a crossroads in his career. |
| 0:07.6 | After working for 15 years as a youth pastor, he was looking for a low effort business |
| 0:12.7 | that would bring in money and free up time to spend with his two young kids. |
| 0:17.5 | I was trying to figure out what to do with my life. And my thought actually was to rent out our house |
| 0:25.1 | in Southern California and to buy a condo on the beach in Hawaii and, you know, sell seashells on the beach or |
| 0:32.6 | whatever. But a friend of the family ended up buying a laundromat and working five to ten hours a week. |
| 0:38.9 | So I thought, you know what? That sounds good. Let's shoot for that. |
| 0:44.8 | Barry knew nothing about laundromats. |
| 0:47.8 | But he contacted a broker and found one for sale outside of East Los Angeles. |
| 0:53.0 | It had 30 washers, 24 dryers, and a lot of issues. |
| 0:58.0 | It was very run down. Half the machines were out. The mismatch wood paneling all over the place, |
| 1:06.4 | dirty and dingy. It was what we call in the industry a zombie mat. It's functioning, but, you know, just |
| 1:11.8 | barely alive on its feet. I bought it all cash for about $70,000 and financed brand new equipment |
| 1:20.5 | and then remodeled the place. Since then, Barry has become something of an expert on laundromats. |
| 1:28.0 | He's owned and operated four of them and runs a company called Laundromat Resource. |
| 1:33.1 | It offers consulting services to hundreds of others in the industry. |
| 1:37.1 | And if there's one thing he's learned in the trade, it's that laundromats are no walk on the beach. |
| 1:46.6 | It's fun to see buckets full of quarters. |
| 1:49.1 | It's really fun to see huge stacks of cash. |
| 1:52.3 | But whenever you have people and you have machines, |
| 1:54.8 | you're going to have problems that you're going to have to deal with. |
| 1:56.9 | And laundromats have a lot of both. |
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