#112 - How to come up with good product ideas
Built by Business: Amazon FBA, E-Commerce, Brand Building
Andy Isom | Amazon FBA Seller & Agency Founder
4.9 • 816 Ratings
🗓️ 12 January 2022
⏱️ 37 minutes
🧾️ Download transcript
Summary
One of the questions that students have at the beginning of my coaching program is "How do I come up with good product ideas?" So in this episode, I break down the steps that have worked for me in finding good product ideas!
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Transcript
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| 0:00.0 | Good and bad branding is very subjective, right? |
| 0:04.0 | I try to focus on the aesthetic and I want it to look nice and premium and pretty, but that's not always the best strategy. |
| 0:09.0 | So you have to look at things through the perspective of what is their strategy? |
| 0:13.0 | Like what are they trying to accomplish with this type of branding? |
| 0:15.0 | But you do have to be careful. |
| 0:17.0 | So that's what you have to be a little self-aware here, and it's going to take practice. |
| 0:20.0 | You have to become self-aware. Is this really good? |
| 0:22.1 | Like as you're developing your product, as you're developing your branding, is this really good? |
| 0:31.0 | What's up, guys? |
| 0:33.8 | You're listening to another episode of Selling on Amazon with Andy Isam. |
| 0:38.3 | In this episode, we're going to talk about how to come up with good product ideas. |
| 0:43.3 | For those of you who are new to the podcast and maybe you scrolled through all the episodes to kind of see which ones were relevant to you, |
| 0:50.3 | this might be a great episode for you if you're just getting started. If you have |
| 0:56.0 | no idea what to sell, you're really struggling to come up with a product idea, you're stuck |
| 1:01.5 | in analysis paralysis. Hopefully this episode helps you out and sheds some light on how to come |
| 1:07.8 | up with good product ideas. Now, this is actually, it's funny, this is a question that comes up a lot with people who are |
| 1:14.0 | interested in my coaching program. |
| 1:15.4 | And I'm not trying to make this like a super pitchy thing about my coaching, but people |
| 1:19.6 | message me all the time and say, hey, Andy, I'm interested in your coaching program. |
| 1:22.9 | I just want to make sure, like, I'm ready to roll. |
| 1:25.1 | I'm ready to get started. So, you know, what do I need to |
| 1:27.9 | have before I join? Like, I've already got my LLC set up. I already have product ideas. I've |
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