1031. Quarterly Business Assessment: Kelly Roach's Guide to Solving the Right Problems
The Kelly Roach Show
Kelly Roach
4.9 • 964 Ratings
🗓️ 6 June 2024
⏱️ 16 minutes
🧾️ Download transcript
Summary
In this episode of The Kelly Roach Show, Kelly shares how staying resilient and profitable in the dynamic landscape of business requires a quarterly business assessment and a strategic approach. Kelly delivers no-fluff, actionable strategies for entrepreneurs aiming to enhance their business performance, particularly for Q3 of 2024. She emphasizes the significance of conducting a quarterly health check on your business, utilizing a 20-point system crafted by her business advisory team. Understanding and solving the correct problems within your business operations is key to maximizing growth. Kelly sheds light on common misdiagnoses in sales and marketing strategies, advocating for a data-driven approach to address the actual issues impeding growth.
Also in this episode:
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Performing regular assessments of your business is essential for identifying and solving the right problems to prevent wasted efforts.
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Rely on data, not assumptions or generalized guesses, to make informed decisions about your business strategies.
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A common error is to focus exclusively on lead generation without ensuring effective lead management, structuring, and relationship building to convert leads into sales.
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Evaluate and enhance the customer journey to reduce customer loss by ensuring they understand and effectively use your product or service.
20-Point Health Check for Businesses
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Transcript
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| 0:00.0 | Welcome to the Kelly Road Show, the place for no-fluff, easy to implement 20 minute or less business and leadership lessons to help you build a sustainable business that scales. |
| 0:17.0 | Lead with integrity and create a lasting legacy. |
| 0:21.0 | I'm Kelly Roach, former NFL cheerleader and Fortune 500 executive turned |
| 0:25.9 | 8 figure entrepreneur. Let's get started. Let's talk about Q3, trends in your business, and how to prepare for what we are expecting |
| 0:39.0 | in the latter part of 2024. |
| 0:42.1 | Now, it can be overwhelming and frustrating when you feel like you are |
| 0:46.5 | working super hard in your business, you're putting in the work, you're running the |
| 0:50.4 | reps and yet the results seem to be dwindling. This is why it is so |
| 0:56.4 | important to do a quarterly health check in your business. This is why it is |
| 1:01.9 | crucial that you have a set of checkpoints that you use to |
| 1:05.9 | evaluate solving the right problem in your business. Now I know this might be new for some of you listening. |
| 1:14.0 | So my team at the business advisory |
| 1:16.0 | actually put together a 20 point health check |
| 1:19.4 | for your business. |
| 1:20.4 | And if you scroll down below this episode, can actually complete that because here's the thing |
| 1:26.0 | for a lot of business owners you're not even asking the right questions and therefore you're not getting the right answers when it comes to where to spend your time, |
| 1:37.7 | your energy, and your money to grow your business. |
| 1:42.0 | And so many times entrepreneurs make it a habit to either make |
| 1:48.3 | generalized decisions or |
| 1:55.0 | why they are where they are where they are. |
| 1:59.0 | And in many instances, as coaches, as mentors when we diagnose what's actually happening in the |
| 2:07.1 | business, it's not accurate. And there's a big problem with this because when you're making generalized assumptions or when you are making guesses about what you think is happening in your business or with your team or in your sales and marketing |
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