10 Ways to Disrupt Your Personal Brand [Business, mindset, entrepreneur, disruptors]

Disruptors

Rob Moore

Careers, How To, Business, Self-improvement, Society & Culture, Marketing, Investing, Education, Entrepreneurship

4.8 • 1.4K Ratings

🗓️ 7 October 2021

⏱️ 18 minutes

🔗️ Recording | iTunes | RSS

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Summary

Listen into this episode as Rob tells you how to maximise your reach, how the world of personal brand has changed and the 10 things YOU can do to build, scale and disrupt your personal brand. Secret Leaders Podcast Listen Now https://podcasts.apple.com/gb/podcast/secret-leaders/id1229438369Learn what it’s really like to be a top entrepreneur and how to get there from founders of startups like Monzo, BrewDog, Jo Malone, Slack, and Lastminute.com KEY TAKEAWAYS You need to be clear on how you want to be known You need to be on all the main social mead platforms You need to be posting on brand content 80% of the time Ask your audience regularly what they want Repurpose your content You need Joint ventures and Collabs Innovate Newsjack Create your own accountability Be disliked and be authentic BEST MOMENTS “You need to be creating content simultaneously” “All of this content is in the media everyone’s talking about it in my niche…I can leverage the energy, the anger of that content” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Transcript

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0:00.0	Hi, it's Rob Moore here, and I want to share with you 10 ways plus a bonus to disrupt your own personal brand.
0:07.1	To scale your personal brand, to ensure that you're maximising your reach and your revenue,
0:12.3	your impact on your income, how the world of personal brand has changed, how you can be more like
0:19.7	Elon Musk. Tesla is by 400%, the highest market cap car company in the world,
0:27.7	yet it's been going since 2003, yet Toyota is one quarter of the market cap where it
0:36.6	creates, I don't know, 10, 20, 50 times more cars, and it's been going since 1937,
0:43.8	because Elon Musk has a personal brand. Do you know who the head of Toyota or Volkswagen or
0:49.7	Porsche is? No. Do you know who the head of Tesla is? Yes. So Elon Musk has built a very,
0:56.4	very powerful personal brand, all of his media and PR done through Twitter. The world has changed.
1:03.6	So I'm going to share with you 10 ways plus a bonus of disrupting your personal brand.
1:09.0	So number one is you need to get clear on how you want to be known. Now you can do this as an
1:14.0	exercise now as you watch or listen to me, or you can do it afterwards, but make sure you fricking
1:18.8	do it. But are you clear on how you want to be known? So I'm developing my brand beyond
1:24.4	destructive. What do you think of the neon sign? So I want to be known to help people start
1:30.0	and scale their business and create better financial knowledge. I want to help people around
1:35.1	business and money and finance and understanding and creating wealth. I want to help people
1:42.4	know more, make more and give more money. I'm really clear about that. I've been doing that
1:46.5	for nearly 15 years in various vehicles. And now we're moving and evolving my brand to be very
1:51.5	money focused. Some people have been saying, Rob, I saw this money post you've been doing. You're
1:55.8	right. Yeah, I'm fine. I'm more clear on my brand. And the more clear you are on how you want
2:00.6	to be known and what needs to serve or what vision you have and locally, nationally, globally,
2:05.6	the more identity you have, the more people go to you. You are the go to person for it. You are
	...

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