Moisturization real quick, if you are a business owner that has a big old business and wants to get to a much bigger business,

going to $50, $100,000 plus we would love to talk to you.

And if you like that or would like to hear more about it, go to acquisition.com and you can plan anywhere on the page

and talk to one of our team and see if we can help you get there.

I see so many Jim owners make the exact same mistake again and again.

And it's forgetting how to position stuff to sell.

Welcome to the Jim Secrets Podcast where you talk about how to get more customers,

how to make more customers and how to keep them longer.

And the many failures and lessons that we have learned along the way.

I hope you enjoy and subscribe.

Feeling excited for going into 2020.

So obviously in the Jim industry 2020, January, New Year's Eve, New Year's resolutions,

is a time that there's a lot of talk.

A big picture, typically the biggest ones for service-based facilities is actually like February and March.

And I think that's just kind of the compound effect of post-New Year's resolution for big box jims

where they actually sell memberships.

January tends to be the biggest month because usually what happens to someone goes there,

they fail within three or four weeks and they realize they need more help.

And that's when PT sales, etc. pick up February and March.

Now that being said does not mean you should not actually dominate January.

So what I want to go through is the number of mistakes that I'm seeing Jim's make right now.

And it's kind of, I don't want to say it's cute because it's not cute, but like,

...