Hello and welcome back to redirected my name is Andrew East and this is a show we sit down with celebrities athletes entrepreneurs really anybody who has experienced a pivot or change in life.

At some point or another we all go through these transitions and I wanted to sit down with people who have made it through these well in order to glean some wisdom but also hear some pretty fascinating stories.

So today we are continuing our Forbes 30 under 30 series where we sit down with young ambitious people who have wild visions for the future and aren't afraid to pursue those visions and pursue those goals.

And so our guest today his name is Nick Cherkuri and he's the co founder of a company called the third eye and third eye creates augmented reality glasses so you may be familiar with Google glasses.

They're literally eyeglasses that you wear like sunglasses or reading glasses that you place on your face but they have different uses like live video streaming and 3d modeling and next company third eye has racked up over five million dollars in paid contracts and has over 500 apps for their glasses platform it is fascinating I myself am a tech geek so I really enjoyed this conversation to sit down with someone who has this wild goal of video live streaming through eyeglasses and to hear how I feel about this.

And to hear how you made it work was really inspiring so I'm thankful that Nick took the time to join our show we talked about a lot of different things including why he wasn't too discouraged by the Google glass trouble in their rollout and why he thinks that this is an important product to create we also hear about some of the potential uses for augmented reality glasses.

I really enjoyed this conversation and if you want to find out more about Nick and his company third eye we will link the information down below before we jump into it if you haven't subscribed to the show or given in rating please do so on whatever platform you're listening on let's just go and roll into it with Nick Cherkuri Nick thank you so much for joining me today it is truly an honor to meet you.

Thank you Andrew thank you for your time it's pleasure to be here.

So I am really excited to hear about the projects that you have going on I am kind of ignorant in the world of mixed reality and augmented reality so I'm excited to get schooled up but I would love to first if you could kind of set the scene for us of giving us an idea of what your background was like maybe what the foundation you grew up in the context you grew up in potentially what your parents did how what made you interested in what you're doing right now.

Definitely so I grew up around New York in Princeton New Jersey dirty Jersey but I want to college and Philly University of Pennsylvania and college junior year I started the Penn augmented and virtual reality club because ARBR about five six years ago it was just starting to take off so I thought why not start a club that focuses on this new technology and we actually gained a lot of interest we had about 200 students joined the community.

We were one of the students joined the club and a lot of them are now working at Oculus and lots of bigger ARBR companies so after graduating I was kind of deciding do I want to go to finance like everyone else or the girlfriend or do I want to start my own company and I thought I'm young.

have family, so why not put my energy to create my own startup? So senior year I started

third eye, which kind of makes the name make sense because it's kind of like you're having

three eyes on your face, you're having more information in front of you, right? So third

eye kind of makes sense for augmented reality. And since then we've been growing our team,

we had having a lot of cool stuff happen and we're really focusing on B2B augmented reality.

So I've always been entrepreneurial, I've always started a couple of companies like app companies

before. I've always enjoyed being able to control my own destiny. And augmented reality,

we saw this as the future of where technology is going. So we thought this was an opportune

time to kind of take a chance on AR and knock on wood, we're in a pretty good position

right now.

Nick, so it seems to me that you overlooked a huge part of your upbringing. That was the

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