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boot strapping it picking yourself up by your bootstraps it implies that you're going it alone

or really it implies attempting the impossible how could you possibly pick yourself up by your

bootstraps?

In the realm of startup businesses, particularly in the tech industry,

bootstrapping refers to relying on one's own resources and ingenuity,

cobbling together finances and forging your own path.

The surf industry was built on bootstrapping.

From John Severson founding Surfer Magazine,

Gordon Clark and Hobie Alter starting Clark foam

to Bob McKnight founding Quicksilver

by selling board shorts out of the back of his van.

Our industry was founded on individuals

with a singular focus who envisioned

a much grander surfing world than the one that they were living in. In today's episode of

Surf Splendor, we bring you two such individuals, both of whom build surfboards. Surfboard

shaping is perhaps the least glamorous and least financially rewarding way to make a living in the surf industry,

which makes it all the more interesting to explore and examine.

Usually, as you know, on this show when we interview shapers,

it's somebody famous who's made boards for dozens of pro surfers,

and we basically just discuss their history. Today we're taking kind of a different angle.

...