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The Learning Leader Show With Ryan Hawk

087: Selena Soo – How To Get Noticed By Powerful People

The Learning Leader Show With Ryan Hawk

Ryan Hawk

Business, Careers, Management

4.91.4K Ratings

🗓️ 7 January 2016

⏱️ 47 minutes

🧾️ Download transcript

Summary

Episode 087: Selena Soo – How To Get Noticed By Powerful People

Selena Soo is an extremely interesting learning leader.  She has built an incredible business out by focusing on developing relationships.    We are extremely fortunate to have Dan share his knowledge with us, the loyal listeners of The Learning Leader Show. 

Selena brings 10 years of experience working with visionary leaders in the areas of publicity, strategic partnerships, sponsorships, and membership growth. She is most passionate about helping the next big stars monetize their brands and stand out as leaders in their industry.

Episode 087: Selena Soo – How To Get Noticed By Powerful People

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The Learning Leader Show

“I teach my clients how to cultivate their own powerful relationships with influencers and the media, and become seen as the leaders in their industry.” – Selena Soo

Some Questions I Ask:

  • What are the common characteristics of high achievers?
  • How are you able to charge $24K/year for your Mastermind group?
  • What do you provide your clients?
  • What are the specific tactics used to earn PR?
  • What does your publicity program entail?
  • Why do we struggle to implement and execute on what we learn from books/speeches/workshops?
  • What books have had the biggest influence on your life?
  • What does being a learning leader mean to you?

In This Episode, You Will Learn:

  • The critical components of sustaining excellence: A commitment to being the best
  • Building relationships with a bang
  • The process for starting his own business and leaving his comfort zone
  • The importance of humility
  • Why relationship building is the ultimate key to success
  • Being a giver – Why it’s a must
  • Why it’s never an overnight success
  • Get your free gift from Selena

“I Help Experts, Authors, And Coaches Who Are Looking To Make It Big — Both Online And In The Mainstream.” – Selena Soo

Continue Learning:

You may also like these episodes:

Episode 001: How To Become A Master Connector With Jayson Gaignard From MasterMind Talks

Episode 034: Jimmy Hatch – Shot While Searching For Bowe Bergdahl And Sky Diving With Gabby Giffords

Episode 004: How Todd Wagner (and Mark Cuban) Sold Broadcast.com To Yahoo! For $5.7 Billion

Episode 010: Shane Snow – How To Accelerate Success Using Smart Cuts

Did you enjoy the podcast?

This was a jam packed episode full of great content.  Selena Soo is leader who is constantly learning in order to help us all live a better life. Who do you know that needs to hear this?  Send them to The Learning Leader Show!

Episode edited by the great J Scott Donnell

Bio From s2-groupe.com

Selena brings 10 years of experience working with visionary leaders in the areas of publicity, strategic partnerships, sponsorships, and membership growth. She is most passionate about helping the next big stars monetize their brands and stand out as leaders in their industry. 

Selena has relationships and friendships with editors at Fortune, Forbes, Entrepreneur, O – The Oprah Magazine, Glamour, Marie Claire, Cosmopolitan, Reader’s Digest, Whole Living, Fitness, Shape, More, Seventeen, People, NBCU, and ABC News along with numerous influential bloggers in the personal and professional development space.

Transcript

Click on a timestamp to play from that location

0:00.0

You know as you mentioned like I'm big on relationships. I really believe that's everything because you know when you think about every single opportunity that we get in life

0:09.4

Whether it is we get a client or we you know are featured somewhere or we get introduced to

0:15.5

someone all comes down to there's a person that is helping us get that opportunity

0:20.0

we don't get these opportunities by ourselves. There's always people involved.

0:23.6

And so, you know, when I help people with publicity also think about, you know, who are the people

0:27.5

that you need to be connecting with?

0:29.8

And nowadays in the ward of publicity, it's not just traditional publicity it's you

0:33.6

know online is huge and it's bloggers and influencers and other individuals people

0:38.4

that you can build a real relationship with I mean you can't really build a

0:41.9

relationship with Fortune magazine but but you can't really build a relationship with people at that publication.

0:47.0

Our leaders born or are they made. Our host Ryan Hawk believes that leaders can be made through determined, focused work on learning the art and science behind the makeup of other successful leaders.

0:59.0

Now it's time to inhale knowledge and exhale success. You're listening to the Learning Leader Show I am Ryan Hawk. So excited for tonight's featured leader. It's with

1:25.8

Salina Sue. Salina has 10 years experience working with visionary leaders in the areas of publicity, strategic partnerships, sponsorships, and

1:35.8

membership growth. She's also passionate about helping the next big stars monetize their

1:42.0

brands and stand out as leaders in their industry.

1:46.1

You guys got to go look Selina up.

1:47.6

Check her out on Google.

1:49.0

You'll see her rocket ship type career that she's truly created for herself.

1:53.8

A couple of things we got into tonight.

1:56.0

The keys to her success before anyone knew who she was,

2:00.4

how helping others has led to what she is currently doing today.

2:05.0

And then how was she able to create a mastermind group where she charges each member

...

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