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Entrepreneur Stories 4⃣ Inspiration

070: What‘s the best Energy Drink, Protein Powder, & Vitamins 🔬? Find out with Entrepreneur Neil Thanedar of Labdoor.

Entrepreneur Stories 4⃣ Inspiration

Millionaire Interviews Podcast & Sir Austin Peek

Careers, Business:careers, Business

4.72K Ratings

🗓️ 1 January 2021

⏱️ 47 minutes

🧾️ Download transcript

Summary

Neil Thanedar is the CEO of LabDoor. Born and raised in St. Louis, Missouri. Graduated from the University of Michigan in 2010. Worked as Executive Director of The Detroit Partnership. Co-founded Avomeen Analytical Services, an FDA-registered product safety laboratory. Named by CNNMoney as one its top ‘Generation Next’ Entrepreneurs to Watch in 2011. Won the Startup America Super Bowl Pitch Contest in 2012. Currently CEO & Founder at LabDoor, a digital health startup that uses science to tell you what’s really in consumer products. *** For Show Notes, Key Points, Contact Info, & Resources Mentioned on this episode visit here: Neil Thanedar Interview. ***

Transcript

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0:00.0

And then we lost the home. The bank took the house and the cars and like everything when they took the business.

0:08.0

So we kind of had this roller coaster a variety.

0:15.0

So you could go on the side for free and you could see whether your private energy was good or is a red bull better.

0:21.0

We tested now I think 34 categories of that's about a thousand products.

0:26.0

What's been the most shocking one for you?

0:28.0

So it was.

0:32.0

Hi, I'm Neil Fender. I'm the founder and CEO of Labdoor Labdoor.com tests and ranks the quality of dietary supplements.

0:39.0

How did you get into this business?

0:41.0

Really I had been working at my past company. So the first business I co-founded was a testing lab.

0:48.0

And while I was working in this testing lab, our job was really to test products once they failed.

0:54.0

It was a recall for a product your pharmaceutical or supplement was being recalled.

0:59.0

The company would come to us and be able to ask us what's the difference between a good and a bad product.

1:04.0

And we do an investigation and we figure it out for them.

1:07.0

And when I really saw product after product continue to fail for all of these different reasons.

1:12.0

I noticed that one of the big problems that we had in the market is I don't know that if I'm a regular consumer.

1:18.0

I don't know what products are passing and which products are failing.

1:21.0

All this stuff is happening behind the scenes.

1:24.0

And so I would have friends. I would have my parents asked me, hey, what product should I buy?

1:28.0

Should I buy the brand name product or should I buy the generic?

1:32.0

I knew just because I was inside the lab.

1:34.0

But I really wish that there was a way that everyone had that same information.

1:38.0

So that was really where Labdoor came from.

...

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