You're listening to Nathan Shansky, and this is the Passion with Purpose podcast.

So how the heck do you raise your prices as a wedding photographer without losing your clients?

Have you ever had this question? Or when do you raise your prices? Or I just raise my prices,

and now all my inquiries are ghosting me. So those questions and more are getting covered in this episode.

So recently I put something on my Instagram stories about pricing,

and a lot of people said it really resonated,

and they wanted to hear more on this.

And let me tell you, there is so much fluff.

And I say like quote unquote fluff, but like there's so much fluff. And I say like quote-unquote fluff,

but like there's so much fluff on the topic out there, on the topic of pricing. And I've just,

I'm just going to say, been burned by it before. And I'm sure others have as well. And so that is why I called this episode the no BS truth about raising your prices.

And I really just want to take this episode to really expose the fluff and give you the

empowering but real truth about pricing. And these are things that I really don't hear talked about much. And that's

why I'm addressing them. They don't, they're not talked about much, I think, because they don't sell

well. They're not like super fun things to hear always. But I am not here to like sell you some sort

of pricing plan or whatever it is. Like, I just want to be here to give you the

truth that I wish someone had told me many years ago that I had to learn the hard way. And

we're getting into that season where a lot of us are booking a lot right now. And,

photographers, like, especially during the holidays, so many people are getting engaged. And pricing is a hot topic right now because you've got to know how to price yourself, which kind of dictates your income for the next year, how many people you book, whether or not people book with you. Like pricing is a, it's a big topic right now, probably like right where you're at. So we're really going to dive into a lot of that.

And again, this is going to be like a hard hitting,

but hopefully like a shorter and stickier episode.

Okay.

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