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Bourbon Pursuit

026 - Intelligent Whiskey Recommendations from the Distiller App with Mikael Mossberg, Co-Founder and CEO

Bourbon Pursuit

Bourbon Pursuit

Hobbies, Food, Arts, Leisure

4.9866 Ratings

🗓️ 2 October 2015

⏱️ 38 minutes

🧾️ Download transcript

Summary

Mikael Mossberg, Co-Founder & CEO of Distiller, talks about his whiskey recommendation app and how his whiskey passion led him to be in the startup world. Show Notes: Kick off the show talking about Parker's Heritage Collection #9, The Malt Whiskey Release What has your past been that led you up into Distiller? Tell us more about the app, what would you categorize it as? How did the idea spawn? We really like the "trending bottle", how did that idea come about? Walk us through the recommendation engine Where do you find your expert reviewers? The reviews are like Amazon reviews, short and to the point. What sort of glasses do you drink out of? I found a good tidbit of information from Marianne Barnes about density and nosing. How many people are on the platform? How do you get all these bottles and samples for reviews? How did you come up with the tagline "The Whiskey Companion"? Shout out to our new audio engineer David Isreal

Transcript

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0:00.0

it's funny when we launched we were like we get 10,000 people using it we'll be happy you

0:04.8

know and then all of a sudden it was like oh wow what did we do and you know we've got bottles

0:10.8

of like just whiskey overflowing everywhere in the office and it's uh it's taken on a life of its own

0:17.2

so yeah that's uh that's a horrible situation to be in.

0:21.0

It's a little bummery.

0:22.0

It's every day. It was a huge mistake.

0:28.1

It's awesome. We're, uh, it's Kenny here.

0:46.1

And when you listen to Ryan and I on Whiskey Quikis, we're talking about tasty notes such as vanilla and caramel, toasted oak, and baking spice.

0:53.3

And you're probably wondering, well, why am I not getting these notes?

0:56.5

And here's the thing.

0:57.3

Your nose is the key to unlocking those flavors.

1:00.5

And nose your bourbon has created an incredible training kit

1:03.1

using real ingredients and nothing synthetic.

1:05.9

And these kits make perfect gifts for any bourbon love in your life,

1:09.0

or you can finally treat yourself

1:11.1

and understand what you've been missing when you're listening to our episodes as well.

1:15.1

Head to knowsyourburbon.com and use code BP10 to save 10% on your order.

1:20.8

That's knowsyourburban.com with promo code BP10.

1:25.6

Hey everyone, it's Kenny here, and I've always said the best way to try a whole bunch of

1:30.0

whiskeys is going to a whiskey festival.

1:32.5

And the best touring whiskey festival outside of Kentucky, it's got to be Whiskey Riot.

1:37.0

And they're now operating events across New York, Florida, Texas, and Oklahoma for 2025.

...

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