012; How to Sell When You Don't Like to Sell with Michael Maidens

Marketing Your Business - Marketing Strategies for Business Owners

Stu McLaren

Emailmarketing, Amyporterfield, Michaelhyatt, Marketing, Onlinemarketing, Stumclaren, Marketingyourbusiness, Business, Russellbrunson, Contentmarketing, Jeffwalker, Entrepreneur, Patflynn, Membershipsites, Listbuilding, Subscriptionsites, Passiveincome, Recurringrevenue

4.9 • 664 Ratings

🗓️ 10 November 2017

⏱️ 15 minutes

🔗️ Recording | iTunes | RSS

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Summary

What if you don’t like marketing and selling? How are you going to grow your business then? If you’ve ever felt uncomfortable with marketing and selling your products and services, you’re going to absolutely love this episode with the one and only, Michael Maidens.

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Transcript

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0:00.0	What do you do if you actually don't like marketing and selling? How are you going to grow your
0:03.8	business then? Listen, if you've ever felt uncomfortable with marketing and selling your products
0:08.6	and services, you're going to absolutely love this episode with the one and only Michael Maidens.
0:16.7	Marketing your business is for you, the business owner, who has a product, a service, or a message that you believe in.
0:22.9	My name is Stu McLaren, and each week we'll take a behind the scenes look into the real world marketing tactics and strategies for getting what you have in front of a lot more people.
0:32.4	Thanks for spending some time with me today. Now let's get started.
0:41.3	All right. So I am here with the myth,
0:45.1	the man, the legend, the one and only Michael Maidens. Michael, how you doing, buddy? Yeah, really good to you. Thanks for having me. Yeah, well, thank you for having me because we're actually in
0:48.9	your house. Our kids are running around downstairs. So there's a high probability we're going
0:53.3	to hear a scream or a clang or a
0:55.1	bash or something like that. But you and I were just sitting around and we were chit-chatting about
0:59.6	marketing because that's what we do. And with you and your experience, you know, just helping so many
1:05.8	people in the wellness industry, helping them market their businesses with a wide range of different types of
1:12.4	products and services. One of the questions I know you get all the time is you've got people who
1:17.7	have great products. They believe in the impact of their products. But these people are afraid to
1:23.4	sell or afraid to market themselves. And I know that, you know, this is something that I,
1:28.3	in fact, experienced many years ago in my early career was just a hesitation and not wanting to
1:33.5	come across sleazy or slimy or aggressive, but still like wanting to be effective in our marketing.
1:40.2	Given that, like, what do you say to people who are wanting to get their products out there,
1:45.4	but are hesitant to? Yeah. It's an amazing question. And I get this almost daily because it's
1:52.4	almost by definition, people in the wellness space, they are naturally, they just want to help people.
1:57.4	Yeah. And it's funny. Like there, so many people that, that approach me,
	...

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